American Science and Surplus

———- SRDS UPDATED/CONFIRMED ———-
Jun 27, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jun 2016
Minimum order 5,000.

SelectionsCountsPrice per/M
Total universe27,375$100.00
3 month buyers7,437+11.00
   6 month buyers16,393+6.00
   12 month buyers27,375$100.00

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
0-25.00+$15.00Mextra
25.00+$20.00Mextra
50.00+$25.00Mextra
100.00+$30.00Mextra
12 Month Hotline
3 Month Hotline$11.00Mextra
6 Month Hotline$6.00Mextra
Gender$6.00Mextra
SCF$6.00Mextra
State$6.00Mextra
Zip$6.00Mextra
Key Coding$3.50Mextra
———- SUMMARY DESCRIPTION ———-
Buyers of merchandise that will motivate, educate and amuse their inquisitive minds as well as challenge their abilities to master their goals and hobbies.
65% male, 29% female.
Average unit of sale $43.

———- DATACARD DESCRIPTION ———-
AMERICAN SCIENCE & SURPLUS–YOUR SOURCE FOR THE PRACTICAL, THE WHIMSICAL AND THE UNUSUAL. BUYERS CHOOSE FROM A UNIQUE BLEND OF MERCHANDISE THAT WILL MOTIVATE, EDUCATE AND AMUSE THEIR INQUISITIVE MINDS AS WELL AS CHALLENGE THEIR ABILITIES TO MASTER THEIR GOALS AND HOBBIES.
AMERICAN SCIENCE & SURPLUS LENDS HUMOR TO THE CHILD IN ALL OF US, WITH AN INCREDIBLE ARRAY OF ITEMS FROM GYROSCOPES, FARMS AND ORIGINAL SLINKY TO ELECTRONICS KITS, MICROSCOPES, MAGNETS AND MAGNIFIERS FOR SCIENTIFIC EXPERIMENTS THAT ENCOURAGE KNOWLEDGE AND LEARNING.
WITHOUT IGNORING THE SERIOUS; AMERICAN SCIENCE & SURPLUS OFFERS USEFUL TOOLS AND HARDWARE FOR THE HOME WORKSHOP SUCH AS VICES, SAFETY GLASSES AND AIR COMPRESSORS, HOME OFFICE SUPPLIES SUCH AS PENCIL, PAPER AND TAPE AND HOME LAB SUPPLIES SUCH AS SCALES, BEAKERS AND TEST TUBES.
MERCHANDISE VARIES FROM DOZENS OF CATEGORIES INCLUDING BOOKS, TOYS AND NOVELTIES, AUDIO/VIDEO, LAB SUPPLIES, OPTICS AND LENSES, OFFICE SUPPLIES, MECHANICAL ITEMS, TOOLS AND HARDWARE, LAMPS, MILITARY ITEMS, ELECTRICAL GEAR AND ELECTRONIC BITS, TEACHING SUPPLIES, ARTS AND CRAFTS, BATTERIES AND POWER SUPPLIES, MODELS, MOTORS AND OTHER SUPPLIES FOR HOUSEHOLD NEEDS.
NO MATTER WHAT THE NEED, AMERICAN SCIENCE & SURPLUS CARRIES THE LARGEST SELECTION OF INCREDIBLE, HARD-TO-FIND “STUFF” FOR MORE THAN THE “MERELY CURIOUS.”
PROFILE:
$40,000 AVERAGE INCOME; MARRIED 85%.
HOMEOWNERS LIVING AT SAME ADDRESS FOR 10+ YEARS; MOST HEAD OF HOUSEHOLD ARE BETWEEN 25-45; TECHNICAL/PROFESSIONALS
HAVE CHILDREN LIVING AT HOME

SRDS Classification
USAConsumer553General Merchandise Mail Order Buyers

———- LIST SOURCE ———-

SourceNote
99% Direct Mail(catalog)
1% Space Ads

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
Diskette$50.00fee
Email Delivery$50.00fee
Cartridge$50.00fee
CD-ROM$100.00fee
Modem$50.00fee
FTP$50.00fee
BBS$50.00fee