ATV Magazine

———- SRDS UPDATED/CONFIRMED ———-
Jun 16, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Not Provided
Minimum order 5,000.

Selections Counts Price per/M
Total Universe/Universe Rate 17,115 $110.00
Active subscribers 17,115 *$110.00
12 month expires 8,198 $75.00
Controlled circulation 131,527 $90.00

(*) Non-affinity catalog rate, 80.00/M; fundraiser rate, 75.00/M.
Net name arrangement (minimum 50,000), 85% plus 10.00/M running charge.

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
Active Subscribers
Former/Expired Subs
12 MonthHotlne
3 Month Hotline $11.00 M extra
6 Month Hotline $6.00 M extra
Gender $11.00 M extra
Renewals $6.00 M extra
State $6.00 M extra
SCF $6.00 M extra
Zip $6.00 M extra
Run Charge $10.00 M extra
———- SUMMARY DESCRIPTION ———-
ATV owners and enthusiasts who subscribe to ATV Magazine for ATV Sport.
95% male; average age 47.
Average unit of sale $15.97.

———- DATACARD DESCRIPTION ———-
REACH ATV OWNERS AND ENTHUSIASTS WHO SUBSCRIBE TO ATV MAGAZINE OR ATV SPORT. ATV MAGAZINE IS THE HANDS-ON, LIFESTYLE MAGAZINE FOR ACTIVE ATV OWNERS. FROM TRAIL RIDING AND FARMING TO HUNTING AND FISHING, ATV MAGAZINE COVERS THE SPECTRUM OF ATV USES AND ACCESSORIES, ALONG WITH THE INDUSTRY’S MOST IN-DEPTH PERFORMANCE EVALUATIONS ON THE LATEST EQUIPMENT, INCLUDING UTVS. (THESE ARE THE HOTTEST MACHINES, AND EHLERT IS FIRST TO INCLUDE THOSE IN ITS COVERAGE)
ATV SPORT IS DEDICATED TO THE WORLD OF SPORT QUADS, PERFORMANCE RIDING AND ATV RACING. IT COVERS THE ACTION-PACKED WORLD OF AMATEUR AND PRO ATV RACING, SPORT AND RECREATIONAL RIDING AND AFTERMARKET PERFORMANCE PRODUCTS. ATV SPORT IS WRITTEN FOR RACE ENTHUSIASTS AND SPORT RIDERS OF ALL AGES AND ABILITIES.
ATV MAGAZINE:
AVERAGE HHI: $84,600
72% MARRIED
61% OWN AN ACRE OR MORE OF LAND
NUMBER OF ATV’S PER HOUSEHOLD: 2.14
ATV SPORT:
AVERAGE HHI: $84,600

SRDS Classification
USA Consumer 602 Sports

———- LIST SOURCE ———-

Source Note
Direct Mail

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
Modem $50.00 fee
CD-ROM $50.00 fee
BBS $50.00 fee
E-mail $50.00 fee
FTP $50.00 fee