Auto Body Toolmart Catalog Blow-In

———- SRDS UPDATED/CONFIRMED ———-
Jun 28, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Not Provided
Minimum order 50,000.

SelectionsCountsPrice per/M
Total universe1,660,000$30.00
2016 Catalogs annually1,660,000$30.00
2015 counts:
   Jan137,000$30.00
   Feb128,000$30.00
   Mar140,000$30.00
   Apr148,000$30.00
   May134,000$30.00
   June126,000$30.00
   July142,000$30.00
   Aug127,000$30.00
   Sept136,000$30.00
   Oct148,000$30.00
   Nov148,000$30.00
   Dec146,000$30.00
———- SUMMARY DESCRIPTION ———-
Inserts included in catalog sent to customers of Auto Body ToolMart, buyers of automotive tools and equipment.
100% male.

———- DATACARD DESCRIPTION ———-
AUTO BODY TOOLMART, ONE OF AMERICA’S FOREMOST SUPPLIERS OF SPECIALITY TOOLS AND EQUIPMENT FOR THE PROFESSIONAL OR DO-IT-YOURSELFER AUTO ENTHUSIAST, IS ACCEPTING UP TO 2BLOW IN INSERTS INTO THEIR MONTHLY CATALOG.
AUTO BODY TOOLMART OFFERS INCOMPARABLE SELETION OF HARD-TO-FIND SPECIALTY TOOLS FOR AUTO BODY REPAIR AND RESTORATION, INCLUDING COMPRESSORS, HYDRAULICS, PAINT BOOTHS AND PAINT ACCESSORIES, JACKS AND WELDING EQUIPMENT. THE CATALOG APPEALS TO THE PROFESSIONAL AS WELL AS THE DO-IT-YOURSELFER.
THE AUDIENCE IS PROFESSIONAL BODY RESTORATION SHOPS AND SERIOUS HOME AUTO ENTHUSIASTS. ABOUT 75 – 80% OF THESE CATALOG BUYERS OWN THEIR OWN BUSINESS OR WORK IN AN AUTO SHOP.

SRDS Classification
USAConsumer Insert Media508Automotive

———- LIST SOURCE ———-

SourceNote
Direct ResponseCatalog

———- METHOD OF ADDRESSING ———-
Maximum size 6″ x 6″. Number of inserts: 1 maximum. Some books are accepting 2 inserts. Minimum size 3″ x 5″.