Automotion.com Porsche Catalog Buyers

———- SRDS UPDATED/CONFIRMED ———-
Jun 21, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Feb 2016
Minimum order 350.00 or 5,000.

Selections Counts Price per/M
Universe 11,162 *$105.00
   6 month buyers 1,782 +11.00
   12 month buyers 4,624 +6.00

(*) Fundraiser base, 65.00/M. Non-automotive publishers base, 70.00/M. Non-automotive catalog base, 85.00/M.
Net name arragement (50,000 minimum), 85% plus 10.00/M running charges.

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
100.00+ $31.00 M extra
200.00+ $36.00 M extra
50.00+ $26.00 M extra
12 Month Buyers $6.00 M extra
3 Month Buyers $16.00 M extra
6 Month Buyers $11.00 M extra
Auto Make $16.00 M extra
Auto Model $16.00 M extra
Auto Year $16.00 M extra
SCF $6.00 M extra
State $6.00 M extra
Zip $6.00 M extra
Key Coding $3.50 M extra
———- SUMMARY DESCRIPTION ———-
Eckler’s has been the leader in the direct marketing of restoration parts and accessories for enthusiast’s automobiles for over 30 years. Porsche owners turn to Eckler’s Automotion.com for appearance parts, tools and accessories for their Porsche automobiles.
90% male; average age 50.
Average unit of sale $230.

———- DATACARD DESCRIPTION ———-
PORSCHE HAS LONG BEEN ASSOCIATED WITH SPEED, BEAUTY AND PERFORMANCE. ECKLER’S PROVIDES AUTOMOBILE ENTHUSIASTS WITH THE PARTS, TOOLS AND ACCESSORIES TO GET THE MOST OUT OF THEIR CORVETTES AND CLASSIC CHEVYS.

NOW, THESE TWO ICONIC BRANDS COME TOGETHER IN THE PERFORMANCE 4 PORSCHE CATALOG. LOVERS OF THESE EXOTIC GERMAN SPORTS CARS NOW HAVE ONE SOURCE FOR ALL OF THEIR PERFORMANCE, RESTORATION AND CAR CARE NEEDS. PERFORMANCE 4 PORSCHE CARRIES A COMPLETE LINE OF ORIGINAL AND REPLACEMENT BODY, SUSPENSION, ENGINE, EXHAUST, BRAKES AND INTERIOR PARTS FOR ALMOST ANY PORSCHE MODEL EVER MADE. FROM THE CLASSIC 1948 356 UP TO THE CURRENT CAYMAN AND 911 CARRERA AND TURBO, THE PORSCHE ENTHUSIAST CAN FIND IT HERE.

BOTH DO-IT-YOURSELFERS AND COLLECTORS, THESE AFFLUENT MEN TAKE PRIDE IN THEIR CARDS, AND MANY TEND TO OWN SEVERAL. THEIR INCOME ALLOWS THEM TO FOLLOW THEIR OTHER PASSIONS WHICH INCLUDE TRAVEL, INVESTING, SPORTS, COLLECTIBLES, GOURMET FOOD AND WINE AND MORE.

AVERAGE INCOME $100,000+

SRDS Classification
USA Consumer 508 Automotive

———- LIST SOURCE ———-

Source Note
Direct Mail Sold

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
Cartridge $30.00 fee
E-mail $60.00 fee