Bud K

———- SRDS UPDATED/CONFIRMED ———-
Jul 6, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jun 2016
Minimum order 5,000.

Selections Counts Price per/M
Total Universe 250,473 $95.00
1 month buyers 28,564 +15.00
3 month buyers 70,641 +10.00
6 month buyers 156,521 +5.00
12 month buyers 250,473 $95.00
3 month inquirers +10.00
6 month inquirers +5.00
12 month inquirers $75.00

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
Gender $5.00 M extra
Product (select/Omit) $10.00 M extra
SCF $5.00 M extra
State $5.00 M extra
Zip $5.00 M extra
Key Coding $2.00 M extra
Run Charges $10.00 M extra
Zip +4 $3.00 M extra
Zip File Set Up $30.00 fee
Product Selects:
Apparel $10.00 M extra
Camping & Survival $10.00 M extra
Gifts & Collectibles $10.00 M extra
Hunting & Shooting $10.00 M extra
Knives $10.00 M extra
Martial Arts & Self Defense $10.00 M extra
Swords $10.00 M extra
———- SUMMARY DESCRIPTION ———-
The Bud K Catalog is truly a compendium of unique and hard to find items including knives, swords and other various fantasy and medieval weaponry. The file is composed of active buyers who are serious collectors and outdoors enthusiasts.
83% male, 17% female; average age 53.
Average unit of sale $68.

———- DATACARD DESCRIPTION ———-
THE BUD K CATALOG IS TRULY A COMPENDIUM OF UNIQUE AND HARD TO FIND ITEMS INCLUDING KNIVES, SWORDS AND OTHER VARIOUS FANTASY AND MEDIEVAL WEAPONRY. THE FILE IS COMPOSED OF ACTIVE BUYERS WHO ARE SERIOUS COLLECTORS AND OUTDOORS ENTHUSIASTS. THE BUD K CATALOG IS TRULY A COMPENDIUM OF UNIQUE AND HARD TO FIND ITEMS INCLUDING KNIVES, SWORDS AND OTHER VARIOUS FANTASY AND MEDIEVAL WEAPONRY. THE FILE IS COMPOSED OF ACTIVE BUYERS WHO ARE SERIOUS COLLECTORS AND OUTDOORS ENTHUSIASTS. THE BUDK CATALOG CARRIES A VARIETY OF NAME BRANDS SUCH AS KISSING CRANE, TIMBER WOLF, COLD STEEL, SMITH & WESSON, GIL HIBBEN, KIT RAE AND MORE. IN ADDITION TO A WIDE ARRAY OF MARTIAL ARTS AND NINJA EQUIPMENT, THIS CATALOG ALSO FEATURES A VARIETY OF UNUSUAL DISPLAY PIECES ALONG WITH AUTHENTIC SWORDS, DAGGERS AND SURVIVAL TOOLS. BUDK ALSO CARRIES A NUMBER OF LICENSED MOVIE AND VIDEO GAME REPLICAS MANUFACTURED BY UNITED CUTLERY. RECENT REPLICAS INCLUDE THE LORD OF THE RINGS, G.I. JOE, GOD OF WAR, DEVIL MAY CRY IV AND PRINCE OF PERSIA. AVERAGE INCOME: $70,000.00

SRDS Classification
USA Consumer 520A Collectibles

———- LIST SOURCE ———-

Source Note
Direct Mail Catalog Buyers
Direct Response
Internet/Online/Website Registration
Space Ads