Checks Unlimited

———- SRDS UPDATED/CONFIRMED ———-
Nov 18, 2014

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Aug 2014
Minimum order 7,500.

SelectionsCountsPrice per/M
Universe9,983,270*$95.00
12 month Buyers1,878,249+5.00
   6 month Buyers957,895+7.00
   3 month Buyers471,260+12.00
   1 month Buyers154,234+17.00

(*) Fundraising rate, 70.00/M; publishing rate, 70.00/M.
Net name arrangement (minimum 50,000), 85% plus 10.00/M running charges.

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
50.00+ Buyers$15.00Mextra
75.00+ Buyers$20.00Mextra
1 Month Hotline$17.00Mextra
12 Month Hotline$5.00Mextra
3 Month Hotline$12.00Mextra
6 Month Hotline$7.00Mextra
Age$12.00Mextra
Check Style$10.00Mextra
Gender$7.00Mextra
Geo Select$7.00Mextra
Income Select$12.00Mextra
Presence Of Children$12.00Mextra
Multi-buyers$10.00Mextra
Key Coding$3.00Mextra
———- SUMMARY DESCRIPTION ———-
Masterfile of buyers of checks that express the customer’s personality.
75% female; average age 42.

———- DATACARD DESCRIPTION ———-
CHECKS UNLIMITED WAS FOUNDED TO OFFER AN EXCEPTIONAL VALUE ON CHECKS THAT EXPRESS THE CUSTOMER’S PERSONALITY. CHECKS UNLIMITED ENJOYS ONE OF THE HIGHEST AVERAGE ORDER AMOUNTS IN ITS PRODUCT CATEGORY. THE COMPANY HAS EVOLVED TO MEET CONTEMPORARY MARKET TRENDS AND CUSTOMER DESIRES. TODAY, CHECKS UNLIMITED OFFERS OVER 70 PERSONAL CHECK DESIGNS AS WELL AS A FULL LINE OF ADDRESS LABELS, CHECKBOOK COVERS, CHECK-RELATED ACCESSORIES, AND BUSINESS CHECKS.
DEMOGRAPHICS:
AVERAGE INCOME: $55,000
80% MARRIED
90% HOMEOWNERS
MAJORITY WITH 2+ CHILDREN IN THE HOME.
PRIMARILY RESIDE IN RURAL AND SUBURBAN AREAS
WHILE CHECKS UNLIMITED OFFERS QUALITY DESIGNS AT EXCEPTIONAL VALUE, THE IMPORTANT THING TO CONSIDER IS WHO THESE BUYERS WRITE THEIR CHECK TO. THESE CONSUMERS ORDER CATALOG PRODUCTS, SUBSCRIBE TO LIFESTYLE MAGAZINES, AND GIVE GENEROUSLY TO MANY NON-PROFITS. THEY ARE MOMS BUYING FOR THEIR KIDS, THEMSELVES, AND THEIR HUSBANDS. THEY ARE COOKS, GOLFERS, GARDENERS, AND PET OWNERS. THE MARKETING OPPORTUNITIES ARE LIMITLESS AND ALC PROVIDES THE EXPERTISE TO HELP ALL CONSUMER MARKETERS PROFITABLE TARGET THE RIGHT CUSTOM BUYER PROFILES.

SRDS Classification
USAConsumer553General Merchandise Mail Order Buyers

———- LIST SOURCE ———-

SourceNote
Direct MailSold

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
E-mail$60.00fee
FTP$60.00fee
Cartridge$30.00fee