Dekkar Rapids Masterfile

———- SRDS UPDATED/CONFIRMED ———-
Jul 6, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Not Provided
Minimum order 5,000.

SelectionsCountsPrice per/M
12 month buyers462,206$90.00
2nd quarter 2013 hotline84,277+10.00

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
Key Coding$2.00Mextra
Gender$5.00Mextra
State$5.00Mextra
SCF$5.00Mextra
Zip$5.00Mextra
Category$10.00Mextra
Credit Card$10.00Mextra
Age
Income
———- SUMMARY DESCRIPTION ———-
Buyers of camping gears, fishing tackle and boating accessories nationally through retail outlets.
Average unit of sale $53.

———- DATACARD DESCRIPTION ———-
THIS FAMILY OWNED COMPANY DISTRIBUTES ITS BROADLINE OF CAMPING GEAR, FISHING TACKLE AND BOATING ACCESSORIES NATIONALLY THROUGH RETAIL OUTLETS. IN 1996 DEKKAR RAPIDS LAUNCHED A SUCCESSFUL CAMPAIGN TO SELL DIRECT TO BUYER UNDER ITS OWN LABEL THROUGH NATIONAL SPACE ADVERTISING.
THIS YEAR, OVER 100 MILLION AMERICANS WILL TAKE TO OUR COUNTRY’S PARKS, WATERWAYS AND WILDERNESS RESERVES. WE ARE CONFIDENT DEKKAR RAPIDS’ CUSTOMERS WILL COUNT AMONG THE RANKS OF THESE PASSIONATE HUNTERS, FISHERMEN, CAMPERS, AND BOATING ENTHUSIASTS.

SRDS Classification
USAConsumer546Fishing & Hunting

———- LIST SOURCE ———-

SourceNote
Space Ads
Product Warranty

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
Pressure Sensitive Labels$8.00Mextra
Mag Tape$30.00fee
Diskette$30.00fee
E-mail$50.00fee
Cartridge