DuPont Registry – Fine Automobiles

———- SRDS UPDATED/CONFIRMED ———-
Jul 18, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jun 2016
Minimum order 5,000.

Selections Counts Price per/M
Total Universe/Universe Rate 46,896 $125.00
Active Paid Consumer Subs 13,452 $125.00
Inactive Paid Consumer Subs 32,444 $90.00
Active Paid Business Subs 5,281 $125.00
Inactive Paid Business Subs 11,064 $90.00

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
State $8.00 M extra
———- SUMMARY DESCRIPTION ———-
Subscribers to a magazine for owners, buyers and traders of exotic and high-performance automobiles.
98% male; average age 42.
Average unit of sale $49.95.

———- DATACARD DESCRIPTION ———-
DUPONT REGISTRY A BUYERS GALLERY OF FINE AUTOMOBILES IS CREATED FOR OWNERS, BUYERS AND TRADERS OF EXOTIC AND HIGH-PERFORMANCE AUTOMOBILES. DUPONT REGISTRY PROVIDES AFFLUENT SUBSCRIBERS A PANORAMIC DISPLAY OF LAVISH AND LUXURY AUTOMOBILES FOR SALE, ALONG WITH A BROAD SELECTION OF ADDITIONAL PRODUCTS OF INTEREST TO THESE AFFLUENT BUYERS SUCH AS HIGH-END AND EXOTIC AUTOMOTIVE ACCESSORIES INCLUDING WATCHES, COLLECTIBLES AND MUCH MORE.
DUPONT REGISTRY IS THE PREMIER MARKETPLACE FOR HIGH-LINE AUTO ENTHUSIASTS TO SHOP, COMPARE AND BUY. 86% OF DUPONT REGISTRY’S READERS HAVE CONTACTED AT LEAST ONE ADVERTISER IN THE PAST YEAR. EACH MONTH THE MAGAZINE CATERS TO THE SUBSCRIBERS’ SPECIAL INTERESTS WITH SEGMENTS DEVOTED TO EXOTIC AND LUXURY MARQUEES.
AVERAGE HOUSEHOLD INCOME: $315,000.
AVERAGE NET WORTH: $2,200,000.

SRDS Classification
USA Consumer 508 Automotive

———- LIST SOURCE ———-

Source Note
100% Direct Response

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
Diskette $60.00 fee
E-mail $60.00 fee
FTP/Modem/BBS $60.00 fee
CD Rom $60.00 fee
Cartridge $45.00 fee