EPG Media Outdoor Masterfile

———- SRDS UPDATED/CONFIRMED ———-
Jun 17, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: May 2016
Minimum order 5,000.

Selections Counts Price per/M
Total universe 103,761 *$130.00
30 day subscribers 8,475 +16.00
   90 day subscribers 16,364 +11.00
6 month subscribers 29,473 +6.00
Active subscribers 103,761 $130.00
Active female subscribers 5,234 +11.00
12 month expires 18,371 $75.00

(*) Fundraiser rate, 75.00/M.
Net name arrangement (minimum 50,000), 85% plus 10.00/M running charges.

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
Active Subscribers
Former/Expired Subs
12 Month Hotline
1 Month Hotline $16.00 M extra
3 Month Hotline $11.00 M extra
6 Month Hotline $6.00 M extra
Gender $11.00 M extra
Paid $11.00 M extra
Renewals $6.00 M extra
SCF $11.00 M extra
Source $6.00 M extra
State $11.00 M extra
Zip $11.00 M extra
Homeowners
Titles:
Rider
Snow Goer
Run Charges $10.00 fee
———- SUMMARY DESCRIPTION ———-
Subscribers to a publication that provides information and entertainment to active outdoor enthusiasts.
88% male.

———- DATACARD DESCRIPTION ———-
PUBLISHED BY EPG MEDIA (FORMERLY GS MEDIA & EVENTS). FUN, FREEDOM, AND ADVENTURE OF RECREATION IN MOTION. THEY HAVE STOOD FOR QUALITY EDITORIAL AND SUPERIOR MARKET KNOWLEDGE FOR OVER 25 YEARS.
THIS HIGHLY RESPONSIVE PUBLISHER IS THE UNMATCHED LEADER IN PROVIDING INFORMATION AND ENTERTAINMENT TO ACTIVE OUTDOOR ENTHUSIASTS.
FROM SNOWMOBILING TO MOTORCYCLING; IF THERE’S A NORTH AMERICAN ENJOYING THE OUTDOORS, THERE’S AN EPG MEDIA MAGAZINE DEDICATED TO THAT CONSUMER.
PROFILE:
WELL EDUCATED
MARRIED
HOMEOWNERS
ABOVE AVERAGE INCOME
INVEST ALMOST $12,000 ANNUALLY IN EQUIPMENT AND TRAVEL.
RIDE THEIR VEHICLES AN AVERAGE 47 DAYS/YEAR.
40% WILL BUY A NEW SPORT VEHICLE EACH YEAR.

SRDS Classification
USA Consumer 602 Sports

———- LIST SOURCE ———-

Source Note
Direct Mail

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
Email Delivery $50.00 fee
CD-ROM $50.00 fee
FTP $50.00 fee
Modem $50.00 fee
BBS $50.00 fee