Fort Western Catalog Buyers Masterfile

———- SRDS UPDATED/CONFIRMED ———-
May 25, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Not Provided
Minimum order 5,000.

SelectionsCountsPrice per/M
Universe259,000$80.00
0-3 month buyers male2,956+30.00
0-3 month buyers female6,671+30.00
4-6 month buyers male2,284+25.00
4-6 month buyers female4,927+25.00
7-12 month buyers male7,036+20.00
7-12 month buyers female18,522+20.00
13-24 month buyers male9,678+10.00
13-24 month buyers female23,800+10.00
24+ month buyers male21,954$80.00
24+ month buyers female39,920$80.00
Competitors:
   0-3 month 50.00+7,745+20.00
   4-6 month 50.00+4,873+20.00
   7-12 month 50.00+19,870+20.00
   12-24 month 50.00+27,040+20.00
   0-3 month 100.00+4,192+30.00
   4-6 month 100.00+2,488+30.00
   7-12 month 100.00+9,134+30.00
   12-24 month 100.00+12,862+30.00
   0-12 month children’s products7,978+20.00
   13-24 month children’s products6,385+10.00
   0-24 month children’s products14,363+10.00
   0-12 month hats/accessory products6,509+20.00
   13-24 month hats/accessory products5,836+10.00
   0-24 month hats/accessory products12,345+10.00
   0-12 month home decor products5,901+20.00
   13-24 month home decor products5,974+10.00
   0-24 month home decor products11,875+10.00
Product counts:
   12 month children’s product buyers7,978+10.00
   12 month hat/accessories buyers6,509+10.00
   12 month home decor buyers5,901+10.00
   12 month men’s products19,400+10.00
   12 ,month women’s products17,343+10.00
Catalog requestors:
   0-3 month7,429$80.00
   4-6 month5,370$80.00
   7-12 month26,140$80.00
   0-12 month38,759$80.00
   13-24 month46,935$80.00
   0-24 month85,694$80.00

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
100.00+$30.00Mextra
50.00+$20.00Mextra
12 Month Hotline$20.00Mextra
13-24 Month Hotline$10.00Mextra
24 Month Hotline$10.00Mextra
3 Month Hotline$30.00Mextra
4-6 Month Hotline$25.00Mextra
6 Month Hotline$25.00Mextra
7-12 Month Hotline$20.00Mextra
Children$20.00Mextra
Gender$6.00Mextra
Home Decor Products$20.00Mextra
Men$20.00Mextra
SCF$6.00Mextra
State$6.00Mextra
Women$20.00Mextra
Zip$6.00Mextra
Key Coding$2.50Mextra
———- SUMMARY DESCRIPTION ———-
Buyers of western apparel, jeans, boots, hats and shirts for men, women and children.

———- DATACARD DESCRIPTION ———-
THE FORT WESTERN CATALOG AND WEB-SITE FEATURE WESTERN APPAREL, JEANS, BOOTS, HATS AND SHIRTS FOR MEN, WOMEN AND CHILDREN.

SRDS Classification
USAConsumer553General Merchandise Mail Order Buyers

———- LIST SOURCE ———-

SourceNote
Direct MailCatalog

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
E-mail$50.00fee