Four Wheeler Magazine

———- SRDS UPDATED/CONFIRMED ———-
Mar 4, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Not Provided
Minimum order 5,000.

SelectionsCountsPrice per/M
Active U.S. subscribers57,319*$110.00
3 month hotline subscribers3,639+11.00
6 month hotline subscribers8,535+6.00
12 month expires25,223$85.00

(*) Non-competitive catalog, 80.00/M; fundraiser rate, 75.00/M.
Net name arrangement (minimum 50,000), 85% plus 10.00/M running charge.

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
Monthly Hotline$16.00Mextra
3 Mos. Hotline$11.00Mextra
6 Mos. Hotline$6.00Mextra
Source$11.00Mextra
Paid$11.00Mextra
Gender$9.00Mextra
State$9.00Mextra
SCF$9.00Mextra
Zip$9.00Mextra
Key Coding$2.00Mextra
———- SUMMARY DESCRIPTION ———-
Subscribers who are off-highway and four-wheel drive vehicle enthusiasts who turn to Four-Wheeler for information and entertainment.
86% male, 10% female; average age 33.
Average unit of sale $10.

———- DATACARD DESCRIPTION ———-
FOUR WHEELER IS THE WORLD’S LEADING 4X4 AUTHORITY, FULLY EXPLORING THE HIGH-ADVENTURE, GLOBAL NATURE OF OFF-ROADING. EACH ISSUE PRESENTS A WIDE RANGE OF INFORMATIVE AND AUTHORITATIVE ARTICLES INCLUDING COMPREHENSIVE NEW-VEHICLE TESTING AND EVALUATION, TECHNICAL ARTICLES DESIGNED FOR FOUR-WHEELERS OF ALL ABILITIES, AS WELL AS HOW-TO INSTALLATION ARTICLES, EQUIPMENT GUIDES AND COMPREHENSIVE PRODUCT TESTING.
SUBSCRIBERS ARE OFF-HIGHWAY AND FOUR-WHEEL DRIVE VEHICLE ENTHUSIASTS WHO TURN TO FOUR WHEELER FOR INFORMATION AND ENTERTAINMENT, INCLUDING ADVENTURE TRAVEL IN THE US AND ABROAD, DOMESTIC TRAIL RIDES AND EVENT COVERAGE.
MEDIAN HOUSEHOLD INCOME: $61,806

SRDS Classification
USAConsumer508Automotive

———- LIST SOURCE ———-

SourceNote
48% Direct ResponseDTP

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
E-mail$55.00fee
FTP$55.00fee