GLP Off Road SUV Enthusiasts

———- SRDS UPDATED/CONFIRMED ———-
Jun 9, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: May 2016
Minimum order 500.00 or 10,000.

Selections Counts Price per/M
SUV owners 7,411,111 $85.00
Full-size SUV owners 2,551,135 $85.00
Mid-size SUV owners 3,760,244 $85.00
Jeep owners 588,667 $95.00
Compact SUV owners 1,100,893 $85.00

Net name arrangement (minimum 50,000), 85% plus 7.00/M running charge.

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
State $7.00 M extra
SCF $7.00 M extra
Zip $7.00 M extra
3 Month Hotline $6.00 M extra
6 Month Recency $5.00 M extra
12 Month Recency
Vehicle Year & Make $10.00 M extra
Gender $5.00 M extra
Key Coding $1.00 M extra
———- SUMMARY DESCRIPTION ———-
Off road enthusiasts who own SUVs.
65% male, 35% female.

———- DATACARD DESCRIPTION ———-
THE GLP OFF ROAD ENTHUSIASTS OWN SUVS THAT ARE MEANT TO BE TAKEN OFF ROAD. THESE VEHICLES FEEL RIGHT AT HOME GOING TO WORK BUT CAN’T WAIT FOR THE WEEKEND. THEIR OWNERS HAVE ACTIVE LIFESTYLES WHO ENJOY TAKING THEIR VEHICLES OFF ROAD. THIS IS A MUST TEST FOR OFF ROAD CATALOGS AND MAGAZINES. THESE WILL BE GREAT PROSPECTS FOR YOUNGER MEN AND WOMEN’S APPAREL, HEALTH AND FITNESS AND OUTDOOR LIFESTYLES.

THESE ARE VEHICLES THAT CAN BE OUTFITTED TO MEET THE NEEDS OF THE INDIVIDUAL OWNERS – WINCHES, LIFT KITS, SEATS, TOPS, SOUND, WHEELS, SHIFTERS, LIGHTING, GRILL GUARDS, HITCHES, RECEIVERS, STORAGE, HARD PARTS, BODY PARTS AND ACCESSORIES.

SRDS Classification
USA Consumer 508 Automotive

———- LIST SOURCE ———-

Source Note
Direct Mail
Survey Data, Automotive Appended Consumers Data, Dealer Groups And Warranty Compaines

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
E-mail $59.00 fee
CD-ROM $59.00 fee
FTP $59.00 fee