Hot Rods, Hot Wheels & Hoggs

———- SRDS UPDATED/CONFIRMED ———-
Jun 1, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: May 2016
Minimum order 425.00 or 5,000.

SelectionsCountsPrice per/M
Universe / base rate2,413,000$85.00
Monthly hotline25,000+10.00

Net name arrangement (minimum 35,000), 85% plus 10.00/M running charges.

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
Age$5.00Mextra
Credit Card Buyers$5.00Mextra
Gender$5.00Mextra
Geo Select$5.00Mextra
Income Select$5.00Mextra
Lifestyle Select$10.00Mextra
Monthly Hotline$10.00Mextra
Phone Number$20.00Mextra
Mail Order Buyers$5.00Mextra
Book Club Members$5.00Mextra
Collectibles$5.00Mextra
High Speed Internet Subscribers$5.00Mextra
Magazine Subscribers$5.00Mextra
Do-it-yourself/Tool Book Buyers$5.00Mextra
Online Purchases$5.00Mextra
Auto/Motorcycle Club Members$5.00Mextra
Key Coding$5.00Mextra
———- SUMMARY DESCRIPTION ———-
Hot rods, hot wheels and hoggs enthusiasts.
88% male, 12% female.
Average unit of sale $150.

———- DATACARD DESCRIPTION ———-
THE HOT RODS, HOT WHEELS & HOGGS ENTHUSIASTS STARTED TINKERING WITH THEIR FIRST BICYCLE, WHICH LED TO REBUILDING THEIR FIRST VEHICLES ENGINE. THEIR FASCINATION WITH ALL VEHICLES UNLEASHED A LIFELONG LOVE OF MECHANICAL THINGS AND HOW TO MAKE THEM GO FASTER! WHETHER IT’S BUILDING A KIT CAR, A MOTORCYCLE OR REBUILDING A VINTAGE SPORTS CAR, THE HOT RODS, HOT WHEELS & HOGGS ENTHUSIASTS “LIVE TO RIDE AND RIDE TO LIVE”. OF COURSE, THESE GUYS HAVE SO MANY TOOLS IN THEIR GARAGES THAT “TIM THE TOOL MAN” WOULD BE GREEN WITH ENVY. THEY LOOK FORWARD TO RECEIVING CATALOGS OFFERING TOOLS, WORKSHOP ACCESSORIES, CAR PARTS AND APPAREL. FEDEX AND UPS MAKE FREQUENT TRIPS TO THEIR HOMES BRINGING DELIVERIES FROM THEIR ONLINE AND CATALOG PURCHASES. WE’VE ENHANCED THE HOT RODS, HOT WHEELS & HOGGS DATABASE USING TRANSACTIONAL DATA. HIGH, MEDIUM AND LOW CREDIT CARD ACTIVITY IS SELECTABLE. HOT RODS, HOT WHEELS AND HOGGS IS SOURCED FROM MAGAZINE SUBSCRIBERS, MAIL ORDER BUYERS, INSURANCE/FINANCING PROGRAMS AND INTERNET/ONLINE BUYER INFORMATION. CONSIDER USING THE HOT RODS, HOT WHEELS & HOGGS MATCHING E-MAIL NAMES AS A MULTI-CHANNEL MARKETING TOOL.
AVERAGE INCOME: $45,000.00

SRDS Classification
USAConsumer508Automotive

———- LIST SOURCE ———-

SourceNote
Direct Response

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
Diskette$50.00fee
E-mail$50.00fee
Cartridge$50.00fee
CD-ROM$50.00fee