JP Magazine

———- SRDS UPDATED/CONFIRMED ———-
Mar 3, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Dec 2014
Minimum order 5,000.

SelectionsCountsPrice per/M
Active U.S. subscribers25,931*$110.00
3 month Hotline subscribers3,674+11.00
6 month Hotline subscribers7,836+6.00
12 month expires11,826$85.00

(*) Non-competitive catalog, 80.00/M; fundraiser rate, 75.00/M.
Net name policy: gross billing only.

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
3 Mos. Hotline$11.00Mextra
6 Mos. Hotline$6.00Mextra
3rd Party Blow In$10.00Mextra
Non Reciprocall$10.00Mextra
Source$11.00Mextra
Paid$11.00Mextra
Gender$9.00Mextra
State$9.00Mextra
SCF$9.00Mextra
Zip$9.00Mextra
Key Coding$2.00Mextra
———- SUMMARY DESCRIPTION ———-
Subscribers who are Jeep owners and enthusiasts who are committed to the repair, restoration and modification of their Jeeps.
93% male, 4% female; average age 41.
Average unit of sale $20.

———- DATACARD DESCRIPTION ———-
JP COVERS THE ENTIRE WORLD OF JEEP–TECHNICAL HOW-TO ARTICLES AND BACKCOUNTRY ADVENTURES TO THE LATEST JEEP UPGRADES AND PERFORMANCE MODIFICATIONS. JP REPORTS ON THE WORLD OF JEEPING LIKE NO OTHER MAGAZINE CAN! IT INCLUDES PRACTICAL, HIGHLY TECHNICAL ARTICLES THAT PROVIDE EXPERT INSIGHT INTO ALL TYPES OF HARDWARE FOR EVERY MODEL, FROM MILITARY TO MODERN AND THEY HAVE COLORFUL FEATURES THAT EXPLORES RARE AND COLLECTIBLE MODELS COVERING GENERAL, HISTORIC AND RARE JEEPS.
JP SUBSCRIBERS ARE JEEP OWNERS AND ENTHUSIASTS WHO ARE COMMITTED TO THE REPAIR, RESTORATION AND MODIFICATION OF THEIR JEEPS.
MEDIAN HOUSEHOLD INCOME: $70,058
UNDER $40,000 22%
$40,000-$74,000 22%
$75,000 & OVER 45%
MARRIED 59%
WORK FULL TIME 62%

SRDS Classification
USAConsumer508Automotive

———- LIST SOURCE ———-

SourceNote
87% Direct ResponseDTP

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
E-mail$55.00fee
FTP$55.00fee