NASCAR Freeway Fans

———- SRDS UPDATED/CONFIRMED ———-
Feb 24, 2015

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Not Provided
Minimum order 5,000.

SelectionsCountsPrice per/M
Total file1,900,000$80.00
Quarterly hotline75,000$90.00

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
State$6.00Mextra
Zip$8.00Mextra
Key Coding$2.00Mextra
Gender$6.00Mextra
———- SUMMARY DESCRIPTION ———-
NASCAR fans who respond to ticket offers and NASCAR merchandise solicitations in their credit card statement or have completed coupons requesting information and merchandise at NASCAR events.
90% male.
Average unit of sale $35.

———- DATACARD DESCRIPTION ———-
NOW FOR THE FIRST TIME REACH THESE DIEHARD FANS OF NASCAR, THE FASTEST GROWING SPORT IN AMERICA TODAY. THESE CONSUMERS HAVE RESPONDED TO TICKET OFFERS AND NASCAR MERCHANDISE SOLICITATIONS IN THEIR CREDIT CARD STATEMENT OR HAVE COMPLETED COUPONS REQUESTING INFORMATION AND MERCHANDISE AT NASCAR EVENTS. THE NASCAR FAN IS LOYAL, EDUCATED AND HAS LOTS OF BUYING POWER. THESE INDIVIDUALS HAVE INDICATED THEIR WILLINGNESS TO RECEIVE ADDITIONAL OFFERS SO THEY ARE PERFECT FOR YOUR NEXT MAILING.

SRDS Classification
USAConsumer508Automotive

———- LIST SOURCE ———-

SourceNote
CompiledEvent Generated And Credit Card Syndication

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
Pressure Sensitive Labels$8.00Mextra
Mag Tape$30.00fee
E-mail$70.00fee