Northwest River Supply

———- SRDS UPDATED/CONFIRMED ———-
Apr 27, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Mar 2016
Minimum order 5,000.

SelectionsCountsPrice per/M
Universe34,282*$120.00
3 month buyers8,098$130.00
   6 month buyers16,011$125.00
   12 month buyers34,282$120.00
   24 month buyers60,200$115.00

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
SCF$6.00Mextra
State$6.00Mextra
Zip$6.00Mextra
Key Coding$2.00Mextra
Gender$6.00Mextra
Fundraising/Non-profit
———- SUMMARY DESCRIPTION ———-
Mail order buyers of, and inquiries about white water rafts, rafting accessories, frames, oars, life jackets, wetsuits, kayaks, canoeing books, camping equipment, etc.
72% male, 19% female.
Average unit of sale $115.

———- DATACARD DESCRIPTION ———-
NORTHWEST RIVER SUPPLY BUYERS ARE COLLEGE EDUCATED PROFESSIONALS WHO ENJOY ADVENTURE TRAVEL, FLY FISHING, CAMPING, HIKING, CANOEING, KAYAKING AND HUNTING. THESE QUALITY CONSCIOUS BUYERS USE DIRECT MAIL TO PURCHASE OUTDOOR EQUIPMENT, CLOTHING, FOOTWEAR, GIFTS AND FOOD. THEIR INTERESTS RANGE FROM INVESTMENTS TO GLOBAL TRAVEL AND CURRENT EVENTS. THESE BUYERS ALSO MAKE DONATIONS TO ENVIRONMENTAL AND WILDLIFE PRESERVATION ORGANIZATIONS.
THE NORTHWEST RIVER SUPPLY CATALOG IS 96 PAGES OF RAFTS, FRAMES, OARS, RAFTING ACCESSORIES, LIFE JACKETS, WET SUITS, KAYAKS, CANOES, BOOKS AND CAMPING EQUIPMENT.

SRDS Classification
USAConsumer602Sports

———- LIST SOURCE ———-

SourceNote
Direct Mail(catalog)
Space Ads

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
Email Delivery$50.00fee
FTP$50.00fee
Modem$50.00fee
BBS$50.00fee