Shade Tree Watersport and Marine Buyers

———- SRDS UPDATED/CONFIRMED ———-
Jun 17, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Not Provided
Minimum order 5,000.

Selections Counts Price per/M
Universe 6,515 $95.00
12 month buyers 6,515 $95.00
24 month buyers 12,350 $90.00

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
6 Month Hotline
12 Month Hotline
24 Month Hotline
SCF $8.00 M extra
State $8.00 M extra
Age $8.00 M extra
Key Coding $3.50 M extra
Gender $8.00 M extra
———- SUMMARY DESCRIPTION ———-
Catalog buyers of water skis, wakeboards, knee boards, tubes and all related accessories and supplies.
79% male, 12% female.
Average unit of sale $115.

———- DATACARD DESCRIPTION ———-
THE SHADE TREE BUSINESS WAS FOUNDED IN 1987 BASED ON A PASSION FOR OUTDOOR FUN AND THE PLEDGE TO PROVIDE QUALITY PRODUCTS AT COMPETITIVE PRICES. SHADE TREE OFFERS THE WATERSPORT ENTHUSIASTS A TREMENDOUS SELECTION OF WATER SKIS, WAKEBOARDS, KNEE BOARDS, TUBES AND ALL RELATED ACCESSORIES AND SUPPLIES. IN ADDITION, THE BOAT OWNER CAN PURCHASE ANCHORS, MIRRORS, FENDERS, LADDERS, PUMPS, PROPS AND COVERS JUST TO NAME A FEW.
THESE MAIL ORDER BUYERS LOVE BEING OUTDOORS. THEY ARE ADVENTUROUS AND FOR MANY BEING ON THE WATER INVOLVES THE ENTIRE FAMILY. THEY HAVE WIDE VARIETY OF INTERESTS SUCH AS PHYSICAL FITNESS, CAMPING, HIKING AND FISHING. THESE PURCHASERS HAVE ALSO SHOWN AN INTEREST IN WATCHING AS WELL AS PARTICIPATING IN SPORTS.

SRDS Classification
USA Consumer 602 Sports

———- LIST SOURCE ———-

Source Note
100% Direct Mail Catalog

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
Zip Tape $25.00 M extra
E-mail $50.00 fee
CD ROM $50.00 fee