Staffords Catalog

———- SRDS UPDATED/CONFIRMED ———-
Jun 17, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Not Provided
Minimum order 5,000.

Selections Counts Price per/M
Total buyers 5,997 $140.00
Last 12 month buyers 5,997 $140.00
Last 24 Month buyers 9,863 $130.00
Total buyers 26,791 $125.00

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
100.00 + $40.00 M extra
Gender $6.00 M extra
SCF $6.00 M extra
State $6.00 M extra
Zip $6.00 M extra
———- SUMMARY DESCRIPTION ———-
Buyers of hunting supplies, boots, sports apparel and gifts.
56% male, 29% female.
Average unit of sale $125.

———- DATACARD DESCRIPTION ———-
STAFFORD’S MAIL ORDER BUYERS ARE AFFLUENT CONSUMERS WHO PURCHASE TOP-OF-THE-LINE HUNTING AND OUTDOOR APPAREL, FIELD ACCESSORIES, LUGGAGE, GIFTS, AND COLLECTIBLES. PRIMARILY UPLAND BIRD AND WATERFOWL HUNTERS, THESE RESPONDERS ACTIVELY PURSUE THEIR SPORT AT HOME AND ABROAD. CARRYING LEATHER SHOT SHELL CASES AND WEARING DEERSKIN GLOVES AND LAMBS WOOL SCARVES, THESE HUNTERS AIM FOR QUALITY, DURABILITY AND TRADITION IN THIS “GENTLEMAN’S” SPORT.
NAMES FURNISHED CANNOT BE USED FOR SALE PROMOTIONS, SWEEPSTAKE OFFERS, OFF-PRICE, FREE OR SPECIAL OFFERS OR INQUIRY, BIND-IN OR SEND-A- FRIEND.

SRDS Classification
USA Consumer 546 Fishing & Hunting

———- LIST SOURCE ———-

Source Note
Direct Mail Catalog
Space Ads

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
E-mail $50.00 fee Email Delivery