Fast Company Enhanced

———- SRDS UPDATED/CONFIRMED ———-
Mar 4, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Not Provided
Minimum order 5,000.

SelectionsCountsPrice per/M
Total enhanced subscribers437,523*$130.00
Mail order buyers327,308+10.00
Adult age ranges:
   18-29 years33,646+11.00
   30-39 years58,753+11.00
   40-49 years73,357+11.00
   50-59 years83,879+11.00
   60-69 years65,597+11.00
   70+ years56,032+11.00
Household income:
   Under 19,99918,245+11.00
   20,000-29,99916,260+11.00
   30,000-39,99929,005+11.00
   40,000-49,99938,605+11.00
   50,000-74,999106,727+11.00
   75,000-99,99966,152+11.00
   100,000-124,99941,506+11.00
   150,000+12,192+11.00
Political party:
   Democratic125,984+15.00
   Republican56,748+15.00
Lifestyles:
   Celebrities37,589+16.00
   Crafts228,566+16.00
   Consumer electronics218,451+16.00
   Community charities131,949+16.00
   Current affairs107,623+16.00
   Cooking287,578+16.00
   Diet / weight loss107,978+16.00
   Exercise / health265,909+16.00
   Fashion169,834+16.00
   Golf87,304+16.00
   Health / medical135,382+16.00
   Hunting / shooting103,950+16.00
   Reading – religious/ inspirational60,333+16.00
   Science / space35,572+16.00
   Travel – domestic131,946+16.00
   Travel – international39,238+16.00
   Upscale living48,318+16.00
   Veteran34,286+16.00

(*) Fundraising rate, 75.00/M; consumer catalog rate, 85.00/M.
Net name arrangement (minimum 50,000), 85% plus 10.00/M running charge.

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
3 Month Hotline$12.00Mextra
6 Month Hotline$10.00Mextra
Age$11.00Mextra
Gender$10.00Mextra
HH Income$11.00Mextra
Monthly Hotline$15.00Mextra
Mail Order Buyers$10.00Mextra
Lifestyle$16.00Mextra
Religion$16.00Mextra
Ethnicity$16.00Mextra
Political Party$15.00Mextra
Paid$10.00Mextra
SCF$10.00Mextra
State$10.00Mextra
Source$11.00Mextra
Zip$10.00Mextra
Key Coding$3.00Mextra
Lifestyle: Art And Antiques$16.00Mextra
Book Reading$16.00Mextra
Bicycling$16.00Mextra
Boat/Sailing$16.00Mextra
Camping And Hiking$16.00Mextra
Collectibles$16.00Mextra
Crafts$16.00Mextra
Cultural Arts Events$16.00Mextra
Current Affairs/Politics$16.00Mextra
Electronics$16.00Mextra
Fashion Clothing$16.00Mextra
Fishing$16.00Mextra
Gardening$16.00Mextra
Golf$16.00Mextra
Gourmet Food/Cooking$16.00Mextra
Health Food$16.00Mextra
Home Furnishings/Decorating$16.00Mextra
Home Workshop/DIY$16.00Mextra
Hunting/Shooting$16.00Mextra
Needlework/Knitting$16.00Mextra
Pet Owner – Cat$16.00Mextra
Pet Owner – Dog$16.00Mextra
Photography$16.00Mextra
Physical Fitness/Exercise$16.00Mextra
Running/Jogging$16.00Mextra
Skiing$16.00Mextra
Stamp Collecting$16.00Mextra
Tennis$16.00Mextra
Travel-domestic$16.00Mextra
Travel-foreign$16.00Mextra
Walking$16.00Mextra
Wildlife Environment$16.00Mextra
Wines$16.00Mextra
———- SUMMARY DESCRIPTION ———-
Subscribers to a publication for business owners, leaders, entrepreneurs, executives and managers.
64% male, 36% female.
Average unit of sale $12.97.

———- DATACARD DESCRIPTION ———-
FAST COMPANY MAGAZINE HAS ENHANCED ITS DIRECT MAIL RESPONSIVE SUBSCRIBERS WITH CONSUMER DEMOGRAPHIC DATA, WHICH INCLUDES AGE, INCOME, PURCHASE AND LIFESTYLE BEHAVIOR.
FAST COMPANY MAGAZINE IS THE HANDBOOK OF THE BUSINESS REVOLUTION, CHRONICING HOW CHANGING COMPANIES CREATE AND COMPETE, HIGHLIGHTING NEW BUSINESS PRACTICES, AND SHOWCASING THE TEAMS AND INDIVIDUALS WHO ARE INVESTING THE FUTURE AND REINVENTING BUSINESS. IT’S UNIQUE EDITORIAL FOCUSES ON INNOVATION IN TECHNOLOGY, ETHONOMICS (ETHICAL ECONOMICS), LEADERSHIP AND DESIGN. FAST COMPANY OFFERS IDEASM TOOLS, PROFILES AND EVALUATIONS ON THE NEW WAYS BUSINESS WORKS.
FAST COMPANY SUBSCRIBERS ARE BUSINESS OWNERS, LEADERS, ENTREPRENEURS, EXECUTIVE AND MANAGERS WHO THINK BEYOND TRADITIONAL BOUNDARIES, LEAD CONVERSATIONS AND ARE CREATING THE FUTURE OF BUSINESS.

SRDS Classification
USAConsumer564Magazines (General)

———- LIST SOURCE ———-

SourceNote
Direct Response

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
E-mail$50.00fee
Diskette$35.00fee
FTP$50.00fee