Fast Company Enhanced

———- SRDS UPDATED/CONFIRMED ———-
Mar 4, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Not Provided
Minimum order 5,000.

Selections Counts Price per/M
Total enhanced subscribers 437,523 *$130.00
Mail order buyers 327,308 +10.00
Adult age ranges:
   18-29 years 33,646 +11.00
   30-39 years 58,753 +11.00
   40-49 years 73,357 +11.00
   50-59 years 83,879 +11.00
   60-69 years 65,597 +11.00
   70+ years 56,032 +11.00
Household income:
   Under 19,999 18,245 +11.00
   20,000-29,999 16,260 +11.00
   30,000-39,999 29,005 +11.00
   40,000-49,999 38,605 +11.00
   50,000-74,999 106,727 +11.00
   75,000-99,999 66,152 +11.00
   100,000-124,999 41,506 +11.00
   150,000+ 12,192 +11.00
Political party:
   Democratic 125,984 +15.00
   Republican 56,748 +15.00
Lifestyles:
   Celebrities 37,589 +16.00
   Crafts 228,566 +16.00
   Consumer electronics 218,451 +16.00
   Community charities 131,949 +16.00
   Current affairs 107,623 +16.00
   Cooking 287,578 +16.00
   Diet / weight loss 107,978 +16.00
   Exercise / health 265,909 +16.00
   Fashion 169,834 +16.00
   Golf 87,304 +16.00
   Health / medical 135,382 +16.00
   Hunting / shooting 103,950 +16.00
   Reading – religious/ inspirational 60,333 +16.00
   Science / space 35,572 +16.00
   Travel – domestic 131,946 +16.00
   Travel – international 39,238 +16.00
   Upscale living 48,318 +16.00
   Veteran 34,286 +16.00

(*) Fundraising rate, 75.00/M; consumer catalog rate, 85.00/M.
Net name arrangement (minimum 50,000), 85% plus 10.00/M running charge.

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
3 Month Hotline $12.00 M extra
6 Month Hotline $10.00 M extra
Age $11.00 M extra
Gender $10.00 M extra
HH Income $11.00 M extra
Monthly Hotline $15.00 M extra
Mail Order Buyers $10.00 M extra
Lifestyle $16.00 M extra
Religion $16.00 M extra
Ethnicity $16.00 M extra
Political Party $15.00 M extra
Paid $10.00 M extra
SCF $10.00 M extra
State $10.00 M extra
Source $11.00 M extra
Zip $10.00 M extra
Key Coding $3.00 M extra
Lifestyle: Art And Antiques $16.00 M extra
Book Reading $16.00 M extra
Bicycling $16.00 M extra
Boat/Sailing $16.00 M extra
Camping And Hiking $16.00 M extra
Collectibles $16.00 M extra
Crafts $16.00 M extra
Cultural Arts Events $16.00 M extra
Current Affairs/Politics $16.00 M extra
Electronics $16.00 M extra
Fashion Clothing $16.00 M extra
Fishing $16.00 M extra
Gardening $16.00 M extra
Golf $16.00 M extra
Gourmet Food/Cooking $16.00 M extra
Health Food $16.00 M extra
Home Furnishings/Decorating $16.00 M extra
Home Workshop/DIY $16.00 M extra
Hunting/Shooting $16.00 M extra
Needlework/Knitting $16.00 M extra
Pet Owner – Cat $16.00 M extra
Pet Owner – Dog $16.00 M extra
Photography $16.00 M extra
Physical Fitness/Exercise $16.00 M extra
Running/Jogging $16.00 M extra
Skiing $16.00 M extra
Stamp Collecting $16.00 M extra
Tennis $16.00 M extra
Travel-domestic $16.00 M extra
Travel-foreign $16.00 M extra
Walking $16.00 M extra
Wildlife Environment $16.00 M extra
Wines $16.00 M extra
———- SUMMARY DESCRIPTION ———-
Subscribers to a publication for business owners, leaders, entrepreneurs, executives and managers.
64% male, 36% female.
Average unit of sale $12.97.

———- DATACARD DESCRIPTION ———-
FAST COMPANY MAGAZINE HAS ENHANCED ITS DIRECT MAIL RESPONSIVE SUBSCRIBERS WITH CONSUMER DEMOGRAPHIC DATA, WHICH INCLUDES AGE, INCOME, PURCHASE AND LIFESTYLE BEHAVIOR.
FAST COMPANY MAGAZINE IS THE HANDBOOK OF THE BUSINESS REVOLUTION, CHRONICING HOW CHANGING COMPANIES CREATE AND COMPETE, HIGHLIGHTING NEW BUSINESS PRACTICES, AND SHOWCASING THE TEAMS AND INDIVIDUALS WHO ARE INVESTING THE FUTURE AND REINVENTING BUSINESS. IT’S UNIQUE EDITORIAL FOCUSES ON INNOVATION IN TECHNOLOGY, ETHONOMICS (ETHICAL ECONOMICS), LEADERSHIP AND DESIGN. FAST COMPANY OFFERS IDEASM TOOLS, PROFILES AND EVALUATIONS ON THE NEW WAYS BUSINESS WORKS.
FAST COMPANY SUBSCRIBERS ARE BUSINESS OWNERS, LEADERS, ENTREPRENEURS, EXECUTIVE AND MANAGERS WHO THINK BEYOND TRADITIONAL BOUNDARIES, LEAD CONVERSATIONS AND ARE CREATING THE FUTURE OF BUSINESS.

SRDS Classification
USA Consumer 564 Magazines (General)

———- LIST SOURCE ———-

Source Note
Direct Response

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
E-mail $50.00 fee
Diskette $35.00 fee
FTP $50.00 fee