Foodservice Equipment and Supplies

———- SRDS UPDATED/CONFIRMED ———-
Mar 28, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Mar 2016
Minimum order 5,000.

Selections Counts Price per/M
Total universe 22,470 *$135.00
Total subscribers 22,470 $135.00
Phones 21,503 +50.00
Type of business:
   Dealer 6,558 +20.00
   Broadline distributor 1,349 +20.00
   Foodservice facilities 1,583 +20.00
   Multi-unit chain restaurant 4,444 +20.00
   Multi-unit convenience store 899 +20.00
   Independent restaurant 2,333 +20.00
   Noncommercial foodservice 4,098 +20.00
   Service agency 236 +20.00
   Restaurant/hotel/resort 1,203 +20.00
   Other 536 +20.00
Job title:
   Principals 8,951 +20.00
   Executive 4,973 +20.00
   Operations mgmt 5,969 +20.00
   Sales 2,349 +20.00
   Technical/design 578 +20.00
   Other 559 +20.00
Total annual sales:
   100M+ 1,824 +25.00
   50M-100M 3,552 +25.00
   10M-50M 2,054 +25.00
   5M-10M 1,551 +25.00
   1M-5M 2,957 +25.00
   1-1M 3,338 +25.00
Gender:
   Female 5,340 +15.00
   Male 15,450 +15.00
Number of locations:
   500+ 788 +25.00
   250-499 259 +25.00
   100-249 450 +25.00
   50-99 569 +25.00
   25-49 635 +25.00
   3-24 3,785 +25.00
   Less than 3 4,224 +25.00
Market segments:
   Full menu restaurants 3,158 +25.00
   Quick service restaurant 2,794 +25.00
   Limited menu restaurant 2,364 +25.00
   Schools 1,923 +25.00
   Healthcare 2,647 +25.00
   Hotel/models 2,427 +25.00
   Supermarket deli/bakery 1,848 +25.00
   C-stores 1,887 +25.00
   Bars/tavens 2,422 +25.00
   Colleges/universities 2,542 +25.00
   Caterers 2,323 +25.00
   Contracts feeders 1,567 +25.00
   Military 1,449 +25.00
   None of the above 191 +25.00
   Prisons or Correctional Institutions 2,157 +25.00
   Stadium/Entertainment Venues 2,356 +25.00
Does company purchase:
   Kitchen equipment 8,683 +25.00
   Beverage bar and ice E&S 6,840 +25.00
   Food serving and merchandising 7,240 +25.00
   Furnishings 5,212 +25.00
   Housekeeping and maintenance 4,252 +25.00
   Kitchen supplies 6,955 +25.00
   Tabletop 6,205 +25.00
   None of the above 842 +25.00

(*) Combined mailing & telemarketing campaign: pricing is as follows (base+selects+phone+), 75.00/M.

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
Geography $15.00 M extra
Type Of Business $20.00 M extra
Job Title $20.00 M extra
Annual Sales Volume $25.00 M extra
Gender $15.00 M extra
Phone $50.00 M extra
Number Of Locations $25.00 M extra
Market Segments $25.00 M extra
Does Company Purchase $25.00 M extra
Zip/Tape Omit Set Up (run Charges, 5.00/M) $25.00 fee
Key Coding $5.00 M extra
———- SUMMARY DESCRIPTION ———-
Subscribers who are active owners, executives, and top decision makers at food service and equipment dealers, distributors, food service facilities and restaurants.

———- DATACARD DESCRIPTION ———-
THE FOODSERVICE EQUIPMENT & SUPPLIES MAGAZINE SUBSCRIBER FILE REACHES ACTIVE OWNERS, EXECUTIVES, AND TOP DECISION MAKERS AT FOOD SERVICE AND EQUIPMENT DEALERS, DISTRIBUTORS, FOOD SERVICE FACILITIES AND RESTAURANTS. THIS FILE ALLOWS YOU TO SELECT BY BUSINESS TYPE, JOB TITLE, ANNUAL REVENUE AND MORE.

SRDS Classification
USA Business 121 Food – Processing & Distribution

———- LIST SOURCE ———-

Source Note
Controlled Circ
Direct Response

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
Cheshire Labels, 4-up $2.50 M extra
Pressure Sensitive Labels $10.00 M extra
Mag Tape $25.00 fee Set Up Charges Plus Running Charge, 6.00/M
E-mail $65.00 fee
Diskette $20.00 fee Diskette
CD-ROM $50.00 fee