Northern Safety

———- SRDS UPDATED/CONFIRMED ———-
Jul 28, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Not Provided
Minimum order 10,000.

SelectionsCountsPrice per/M
Total universe370,467$100.00
2nd qtr. 2016 buyers63,526$115.00
1st qtr. 2015 buyers51,527$110.00
4th qtr. 2015 buyers33,100$110.00
3rd qtr. 2015 buyers12,016$110.00

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
Email
Gender/Sex$10.00Mextra
Geo/Geographicl$10.00Mextra
Max Per Company/Sites$10.00Mextra
Run Charge$1.00Mextra
———- SUMMARY DESCRIPTION ———-
Buyers of safety glasses, hardhats, earplugs, respirator masks, tools, first-aid kids, gloves and more.
60% male, 30% female.
Average unit of sale $250.

———- DATACARD DESCRIPTION ———-
THE NORTHERN SAFETY CATALOG FEATURES BRAND-NAME SAFETY AND INDUSTRIAL PRODUCTS AT EVERYDAY LOW PRICES. CUSTOMERS PURCHASE ITEMS SUCH AS SAFETY GLASSES, HARDHATS, EARPLUGS, RESPIRATOR MASKS, TOOLS, FIRST-AID KITS, GLOVES AND MORE.
THESE MAIL ORDER BUYERS ARE TOP PROSPECTS FOR AD SPECIALTY, OFFICE SUPPLY, HUMAN RESOURCE, SEMINAR, CREDIT CARD AND OTHER BUSINESS-TO-BUSINESS MAILER CATEGORIES.
99% 4/5 LINE BUSINESS ADDRESS.

SRDS Classification
USABusiness303Safety, Accident Prevention

———- LIST SOURCE ———-

SourceNote
Direct Mail

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
Cheshire Labels, 4-up
Pressure Sensitive Labels$7.50Mextra
Mag Tape$25.00fee
E-mail$40.00fee
E-mail Run Charge$1.00Mextra
Cartridge$25.00fee