Northern Safety

———- SRDS UPDATED/CONFIRMED ———-
Jul 28, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Not Provided
Minimum order 10,000.

Selections Counts Price per/M
Total universe 370,467 $100.00
2nd qtr. 2016 buyers 63,526 $115.00
1st qtr. 2015 buyers 51,527 $110.00
4th qtr. 2015 buyers 33,100 $110.00
3rd qtr. 2015 buyers 12,016 $110.00

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
Email
Gender/Sex $10.00 M extra
Geo/Geographicl $10.00 M extra
Max Per Company/Sites $10.00 M extra
Run Charge $1.00 M extra
———- SUMMARY DESCRIPTION ———-
Buyers of safety glasses, hardhats, earplugs, respirator masks, tools, first-aid kids, gloves and more.
60% male, 30% female.
Average unit of sale $250.

———- DATACARD DESCRIPTION ———-
THE NORTHERN SAFETY CATALOG FEATURES BRAND-NAME SAFETY AND INDUSTRIAL PRODUCTS AT EVERYDAY LOW PRICES. CUSTOMERS PURCHASE ITEMS SUCH AS SAFETY GLASSES, HARDHATS, EARPLUGS, RESPIRATOR MASKS, TOOLS, FIRST-AID KITS, GLOVES AND MORE.
THESE MAIL ORDER BUYERS ARE TOP PROSPECTS FOR AD SPECIALTY, OFFICE SUPPLY, HUMAN RESOURCE, SEMINAR, CREDIT CARD AND OTHER BUSINESS-TO-BUSINESS MAILER CATEGORIES.
99% 4/5 LINE BUSINESS ADDRESS.

SRDS Classification
USA Business 303 Safety, Accident Prevention

———- LIST SOURCE ———-

Source Note
Direct Mail

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
Cheshire Labels, 4-up
Pressure Sensitive Labels $7.50 M extra
Mag Tape $25.00 fee
E-mail $40.00 fee
E-mail Run Charge $1.00 M extra
Cartridge $25.00 fee