———- SRDS UPDATED/CONFIRMED ———-
Apr 9, 2015
———- SELECTIONS WITH COUNTS ———-Counts Thru: Feb 2015Minimum order 5,000.
| Selections |
Counts |
Price per/M |
| Universe |
790,291 |
*$115.00 |
| 4th quarter 2014 |
25,076 |
$115.00 |
| 3rd quarter 2014 |
26,324 |
$110.00 |
| 2nd quarter 2014 |
21,333 |
$110.00 |
| 1st quarter 2014 |
19,991 |
$110.00 |
| Employee size: |
| 1-4 |
32,099 |
+10.00 |
| 5-9 |
20,496 |
+10.00 |
| 10-19 |
23,185 |
+10.00 |
| 20-49 |
35,990 |
+10.00 |
| 50-99 |
27,631 |
+10.00 |
| 100-499 |
41,420 |
+10.00 |
| 500-999 |
8,058 |
+10.00 |
| SIC: |
| Construction |
20,313 |
+10.00 |
| Machinery |
6,968 |
+10.00 |
| Wholesale trade |
19,800 |
+10.00 |
| Business services |
8,707 |
+10.00 |
| Health services |
12,014 |
+10.00 |
| Education services |
10,718 |
+10.00 |
| Engineering |
9,130 |
+10.00 |
(*) Publisher rate, 85.00/M.
Net name arrangement (minimum 50,000), 85% plus 7.50/M running charges.
———- OTHER SELECTIONS ———-
| Selections |
Rate |
Per |
Unit |
Note |
| Zip |
$10.00 |
M |
extra |
|
| State |
$10.00 |
M |
extra |
|
| SCF |
$10.00 |
M |
extra |
|
| Gender/Sex |
$10.00 |
M |
extra |
|
| Key Coding |
$2.50 |
M |
extra |
|
| Maxper Company/Sites |
$10.00 |
M |
extra |
|
| Number Of Employees |
$10.00 |
M |
extra |
|
| Business Address |
$10.00 |
M |
extra |
|
| Sic/Naics |
$10.00 |
M |
extra |
|
|
———- SUMMARY DESCRIPTION ———-Catalog buyers of and inquiries about products designed to increase workplace safety: safety signs, property asset tags, decals, pipe marking systems, warning labels and customized signage.
57% male, 37% female.
Average unit of sale $240.
———- DATACARD DESCRIPTION ———-FOR OVER 40 YEARS, SETON HAS BEEN A WORLDWIDE LEADER IN DELIVERING QUALITY SAFETY AND IDENTIFICATION PRODUCTS. THEIR FULL-LINE CATALOG OFFERS MORE THAN 50,000 PRODUCTS DESIGNED TO INCREASE WORKPLACE SAFETY FOR BUSINESSES AROUND THE WORLD. THE LIST CONSISTS OF MIDDLE TO TOP MANAGEMENT PROFESSIONALS IN ALL SIZE COMPANIES. SETON’S FLAGSHIP PRODUCTS INCLUDE A LARGE VARIETY OF BUSINESS IDENTIFICATION ITEMS SUCH AS SAFETY SIGNS, PROPERTY ASSET TAGS, DECALS, PIPE MARKING SYSTEMS, WARNING LABELS AND CUSTOMIZED SIGNAGE. SETON BUYERS ARE ALSO RESPONSIBLE FOR PURCHASING FACILITY MAINTENANCE PRODUCTS SUCH AS MATERIAL HANDLING DEVICES, SHELVING/STORAGE, RECYCLING CONTAINERS, SECURITY ENFORCEMENT ITEMS AND A NUMBER OF ERGONOMIC SOLUTIONS TO ENSURE A COMPLIANT WORK ENVIRONMENT. THE SETON LIST IS PREDOMINATELY MADE UP OF THOSE BUSINESSES IN THE INDUSTRIAL SECTOR SUCH AS MANUFACTURING, WHOLESALE, TRANSPORTATION, UTILITIES, GOVERNMENT/INSTITUTIONS AND CONSTRUCTION. THE SETON LIST IS USED SUCCESSFULLY BY A NUMBER OF MAILER CATEGORIES SUCH AS BUSINESS APPAREL, AD SPECIALTY PRODUCTS, BACK-OFFICE/FRONT-OFFICE SUPPLIES, SEMINARS, TECHNOLOGY/COMPUTERS, AND FOOD-GIFT.
| SRDS Classification |
| USA |
Business |
303 |
Safety, Accident Prevention |
———- LIST SOURCE ———-
| Source |
Note |
| Direct Response |
|
———- METHOD OF ADDRESSING ———-
| Available Media |
Rate |
Per |
Unit |
Note |
| Pressure Sensitive Labels |
$10.00 |
M |
extra |
|
| Mag Tape |
$25.00 |
|
fee |
|
| E-mail |
$60.00 |
|
fee |
|
| Diskette |
$60.00 |
|
fee |
|
| Cartridge |
$25.00 |
|
fee |
|
|
