Action Network Lifestyle Audiences

———- SRDS UPDATED/CONFIRMED ———-
Dec 2, 2014

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jun 2014
Minimum order 10,000.

SelectionsCountsPrice per/M
Total universe50,436,671*$95.00
1 month hotline9,009,744+17.00
   3 month hotline24,892,694+12.00
6 month35,200,364+7.00
   12 month50,436,671$95.00

(*) Financial/insurance rate, 85.00/M; publishing rate, 85.00/M; fundraising rate, 75.00/M.
Net name arrangement (minimum 50,000), 85% plus 15.00/M running charges.

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
100.00+ Avg/Trans. Or Prod. Dollar$37.00Mextra
25.00-49.00 Avg/Trans. Or Prod. Dollar$27.00Mextra
50.00-99 Avg/Trans. Or Prod. Dollar$32.00Mextra
<25.00 Avg/Trans. Or Prod. Dollar$22.00Mextra
Credit Cards$12.00Mextra
Dwelling Size/Type$7.00Mextra
Ethnic/Ethnicity$22.00Mextra
Frequency Of Purchase$12.00Mextra
Gender$12.00Mextra
Geo/Geographical$7.00Mextra
Home Owner$12.00Mextra
Lenth Of Residence$7.00Mextra
Lifestyle$12.00Mextra
Method Of Payment$12.00Mextra
Modeled Credit Score$12.00Mextra
Number Of Adults In Household$12.00Mextra
Religion/Religious$22.00Mextra
Renter$12.00Mextra
Key Coding$2.50Mextra
———- SUMMARY DESCRIPTION ———-
Audiences that are apart of the Action Network.
37% male, 54% female.

———- DATACARD DESCRIPTION ———-
ACTION NETWORK LIFESTYLE AUDIENCES LEVERAGES 38 PRE-BUILT DATALOGIX MODELS WHICH FOCUS ON SPECIFIC INFLUENTIAL BUYING POPULATIONS. USE THE WEALTH OF DEMOGRAPHIC, PSYCHOGRAPHIC AND PURCHASE DATA TO REFINE ANY OF THE FOLLOWING PRE-PACKAGED AUDIENCES TO REACH YOUR CLIENT’S MUST-HAVE CUSTOMERS.
ACTION NETWORK COMPRISES OVER 220 MILLION INDIVIDUALS IN 110 MILLION+ HOUSEHOLDS WHO ARE RESPONSIBLE FOR OVER 10 BILLION TOTAL TRANSACTIONS. ACTION NETWORK IS POWERED BY DATALOGIX THE LEADING PROVIDER OF PREDICTIVE CONSUMER DATABASE MARKETING SERVICES. WITH 53 MAJOR AND OVER 1,100 SUB-CATEGORIES, ACTION NETWORK CAN HELP YOUR MAILERS ACQUIRE NEW CUSTOMERS, RETAIN EXISTING CUSTOMERS, ENHANCE THEIR DATABASES, AND OPTIMIZE THEIR MAILINGS WITH THE MOST PRECISE TARGETING AVAILABLE ON THE MARKET TODAY!

SRDS Classification
USAConsumer552General

———- LIST SOURCE ———-

SourceNote
40% Direct MailCatalog
36% Direct MailCall Center
23% Internet/Online/Website Registration

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
CD-ROM$50.00fee
Cartridge$50.00fee
Diskette$50.00fee
E-mail$50.00feeDelivery
Modem$50.00fee
FTB$50.00fee
BBS$50.00fee