American Bible Society

———- SRDS UPDATED/CONFIRMED ———-
May 4, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: May 2016
Minimum order 5,000.

Selections Counts Price per/M
Total universe 196,584 *$90.00
Last 7-12 month 5.00-99.99 100,615 +10.00
Last 24 month 5.00+ 164,992 +10.00

(*) To mail survey or petition, plus 10.00/M; Non-reciprocal fee, 20.00 flat; Political candidates and committee mailers base price, 200.00/M; Troop appeal donors 5.00+, plus 10.00/M.
Net name arrangement (minimum 50,000), 85% plus 10.00/M running charge.

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
5.00+ Select $7.00 M extra
10.00+ Dollar Select $10.00 M extra
Geo Select $7.00 M extra
Recency Select $10.00 M extra
Gender $10.00 M extra
Troop Appeals Donors $10.00 M extra
———- SUMMARY DESCRIPTION ———-
Donors supporting American Bible Society are patriotic conservative Americans that believe in a strong defense as well as encompass traditional family and Christian values.
48% male, 52% female.
Average unit of sale $15.

———- DATACARD DESCRIPTION ———-
THESE ARE ACTIVE DONORS TO AMERICAN BIBLE SOCIETY. THEIR MISSION IS TO MAKE THE BIBLE AVAILABLE TO EVERY PERSON IN A LANGUAGE AND FORMAT EACH CAN UNDERSTAND AND AFFORD, SO ALL PEOPLE MAY EXPERIENCE ITS LIFE-CHANGING MESSAGE.
AMERICAN BIBLE SOCIETY HAS MULTI-LINGUAL AUDIO RECORDINGS OF THE BIBLE AND PROGRAMS THAT SEND BIBLES TO OUR BRAVE TROOPS ABROAD AND DISTRIBUTE THE HOLY BIBLE IN MAINLAND CHINA.
DONORS SUPPORTING AMERICAN BIBLE SOCIETY ARE PATRIOTIC CONSERVATIVE AMERICANS THAT BELIEVE IN A STRONG DEFENSE AS WELL AS ENCOMPASS TRADITIONAL FAMILY AND CHRISTIAN VALUES.

SRDS Classification
USA Consumer 596 Religious & Denominational

———- LIST SOURCE ———-

Source Note
Direct Response

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
Diskette $75.00 fee
CD ROM $75.00 fee
E-mail $75.00 fee