Arbor Day Foundation – DonorBase

———- SRDS UPDATED/CONFIRMED ———-
Oct 27, 2014

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Sep 2014
Minimum order 7,500.

Selections Counts Price per/M
Total Universe 558,836 *$85.00
3 month Donors 200,000 $85.00
   6 month Donors 440,000 $85.00
Animal Welfare (3 month) 40,423 $85.00
   6 month 85,273 $85.00
Health/Disease (3 month) 70,184 $85.00
   6 month 163,566 $85.00
Internation Relifed (3 month) 29,062 $85.00
   6 month 54,886 $85.00
Public Benefit (3 month) 60,988 $85.00
   6 month 137,987 $85.00

Net name arrangement (50,000 minimum), 85% plus 10.00/M running charges.

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
Donorbase (all Selects Inclusive Within The 30.00/M) $30.00 M extra
Key Coding $2.00 M extra
Reuses (under 5,000 Names) $75.00 fee
———- SUMMARY DESCRIPTION ———-
Donors to the Arbor Day Foundation.
38% male, 48% female.
Average unit of sale $15.

———- DATACARD DESCRIPTION ———-
RESPONSIBLE FOR INSPIRING PEOPLE TO PLANT MORE THAN 10 MILLION TREES A YEAR, THE ARBOR DAY FOUNDATION STRIVES TO MAKE THE WORLD A GREENER AND HEALTHIER PLACE. MORE THAN HALF OF ALL ARBOR DAY FOUNDATION DONORS/MEMBERS ARE SUPPORTING OTHER WORTHY CAUSES, OUTSIDE OF THE ENVIRONMENT.
THROUGH A PARTNERSHIP WITH DONORBASE, MARKETERS CAN NOW TARGET ARBOR DAY DONORS/MEMBERS WHO ARE ALSO DONATING TO ANIMAL WELFARE, ARTS/CULTURE, HEALTH/DISEASE, HUMANITARIAN/SOCIAL, INTERNATIONAL RELIEF, POLITICAL (CONSERVATIVE OR LIBERAL), AND/OR PUBLIC BENEFIT CAUSES.
AVERAGE INCOME$ 71,000.00

SRDS Classification
USA Consumer 522 Contributors (Philanthropic)

———- LIST SOURCE ———-

Source Note
Direct Mail Sold

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
E-mail $60.00 fee
FTP $60.00 fee