Belvoir Health Wiland Direct Modeling Masterfile

———- SRDS UPDATED/CONFIRMED ———-
Nov 3, 2015

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Sep 2015
Minimum order 17,000.

Selections Counts Price per/M
Total universe 424,000 *$105.00
Active Subscribers 424,000 $105.00

(*) Catalog/retail rate, 85.00/M; fundraising: nonprofit rate, 75.00/M; wiland modeled scoring fee, 30.00/M. Score fee, 500.00 minimum.
Net name arrangement (minimum 50,000), 85% plus 8.00/M running charge.

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
Wiland Scoring Fee $30.00 M extra
Key Coding $3.00 M extra
———- SUMMARY DESCRIPTION ———-
Wiland Direct members can apply their models to the Belvoir Health Newsletter Masterfile names allowing them to reach their ideal target audience.
34% male, 50% female; average age 50.

———- DATACARD DESCRIPTION ———-
WILAND DIRECT MEMBERS CAN APPLY THEIR MODELS TO THE BELVOIR HEALTH NEWSLETTER MASTERFILE NAMES ALLOWING THEM TO REACH THEIR IDEAL TARGET AUDIENCE. NAMES WILL BE DELIVERED NET OF THE MAILER’S HOUSE FILE PROVIDING INCREMENTAL NAMES TO BE APPLIED IN THE MERGE. THIS IS A GREAT WAY FOR NONPROFIT, FUNDRAISING AND CATALOGERS TO TAP INTO THESE RESPONSIVE CONSUMERS.
THIS MASTERFILE INCLUDES: HEART ADVISOR, WOMEN’S HEALTH ADVISOR, FOCUS ON HEALTHY AGING, FOOD AND FITNESS ADVISOR, MEN’S HEALTH ADVISOR, HEALTHNEWS, ARTHRITIS ADVISOR AND ENVIRONMENTAL NUTRITION NEWSLETTER.
THESE SUBSCRIBERS ARE HEALTH-CONSCIOUS MATURE MEN AND WOMEN WHO RELY ON THE BELVOIR HEALTH NEWSLETTERS TO KEEP THEM INFORMED WITH STRAIGHT TALK ON THE MEDICAL HEADLINES, LATEST NEWS ON MEDICAL PROCEDURES, TREATMENTS, ALTERNATIVE MEDICINE, AND OVERALL ADVICE ON A HEALTHIER BEING. SOLD WITH ENVELOPE FORMAT PACKAGES, STRONG COPY AND BILL-ME OFFERS, THE BELVOIR HEALTH NEWSLETTERS ARE KNOWN FOR HIGH RESPONSE. THESE SUBSCRIBERS ARE IDEAL PROSPECTS FOR FUNDRAISING, HEALTH & FITNESS, SUPPLEMENTS, CATALOG, SELF-IMPROVEMENT, TRAVEL AND BOOK OFFERS.
AVERAGE INCOME: $55,000

SRDS Classification
USA Consumer 556 Health

———- LIST SOURCE ———-

Source Note
Direct Mail Sold

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
E-mail $60.00 fee
FTP $60.00 fee