Bloomberg Businessweek Donorbase

———- SRDS UPDATED/CONFIRMED ———-
Jul 1, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jun 2016
Minimum order 10,000.

Selections Counts Price per/M
Total universe 156,872 $75.00
12 month donors 49,000 $75.00
   6 month donors 22,000 $75.00
   3 month donors 8,000 $75.00
Category:
   Health 92,199 $75.00
   Public benefit 53,005 $75.00
   Environmental 42,885 $75.00
   Humanitarian/social 35,358 $75.00
   International 34,258 $75.00
   Animal welfare 18,187 $75.00
   Political 14,494 $75.00
   Cultural/arts 14,294 $75.00

Net name arrangement (50,000 minimum), 85% plus 10.00/M running charges.

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
Key Coding $3.00 M extra
———- SUMMARY DESCRIPTION ———-
Subscribers who have donated to a nonprofit organization as identified by a DonorBase match.
74% male, 26% female; average age 47.
Average unit of sale $30.

———- DATACARD DESCRIPTION ———-
BLOOMBERG BUSINESSWEEK IS THE INDISPENSABLE RESOURCE FOR THE MOST POWERFUL NET5WORK OF MOTIVATED EXECUTIVES.
THESE INVESTORS, ENTREPRENEURS, CORPORATE BUSINESS LEADERS AND HIGH-INCOME CONSUMERS RELY ON BLOOMBERG BUSINESSWEEK TO HELP KEEP THEM ABREAST OF ALL ECONOMIC, POLITICAL AND BUSINESS NEWS THAT IMPACTS THEIR LIVES AND CAREERS. THEY ALSO HAVE DEEP POCKETS AND ARE CONSISTENT SUPPORTERS OF A VARIETY OF NONPROFIT APPEALS.
THROUGH A PARTNERSHIP WITH DONORBASE, MARKETERS CAN NOW TARGET THE 156,872 BLOOMBERG BUSINESSWEEK SUBSCRIBERS WHO HAVE DONATED TO ANIMAL WELFARE, ARTS/CULTURE, ENVIRONMENTAL, HEALTH/DISEASE, HUMANITARIAN/SOCIAL, INTERNATIONAL RELIEF, POLITICAL, AND/OR PUBLIC BENEFIT CAUSES.
MEDIAN HOUSEHOLD:$154,346
70% PROFESSIONAL/MANAGERIAL
MEDIAN HOME VALUE: $402,013

SRDS Classification
USA Consumer 522 Contributors (Philanthropic)

———- LIST SOURCE ———-

Source Note
Direct Mail Sold

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
E-mail $60.00 fee
FTP $60.00 fee