Boston Proper Apogee Enhanced

———- SRDS UPDATED/CONFIRMED ———-
Aug 10, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jul 2016
Minimum order 10,000.

SelectionsCountsPrice per/M
Total universe209,610*$65.00
3 month Donors24,319*$65.00
   6 month Donors43,163*$65.00
   12 month Donors62,703*$65.00
Apogee Enhancement:
12 month Donations to Specific Causes:
   Children’s Health6,300+15.00
   Health/Disease Specific12,940+15.00
   Nature/Wildlife/Environmental6,800+15.00

(*) 15.00/M Apogee Enhancement fee applies and covers all Apogee selects.
Net name arrangement (50,000 minimum), 85% plus 10.00/M running charges.

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
Apogee Enhancement$15.00Mextra
Demographics$10.00Mextra
Philanthropic RFM Variables
Reuse (5,000 Min.)
Key Coding$2.00Mextra
———- SUMMARY DESCRIPTION ———-
Boston Proper donors who are members of Apogee.
90% female; ages 35-55.
Average unit of sale $190.

———- DATACARD DESCRIPTION ———-
THE BOSTON PROPER FILE IS NOW OPTIMIZED FOR FUNDRAISING APPEALS. PINPOINT THE BOSTON PROPER DONORS WHO ARE READY FOR YOUR APPEAL VIA CATEGORY/AFFINITY SELECTS, PHILANTHROPIC RFM VARIABLES, ETC.
APOGEE, INFOGROUP’S NONPROFIT CO-OPERATIVE DATABASE, SERVES ALL NONPROFIT SECTORS AND CONTAINS DATA FROM OVER 30 MILLION PHILANTHROPIC HOUSEHOLDS AND OVER 1 BILLION DONATIONS.
BOSTON PROPER IS A LEADING DIRECT TO CONSUMER RETAILER OF WOMEN’S APPAREL AND ACCESSORIES. BOSTON PROPER PROVIDES SENSUOUS, DISTINCTIVE FASHIONS DESIGNED FOR TODAY’S INDEPENDENT, CONFIDENT AND ACTIVE WOMAN. THE BRAND FOCUS IS ABOUT CREATING A DARING, MODERN STYLE WITH A SENSUAL FEEL. THE CATALOG AND ONLINE SITE DIFFERENTIATE BOSTON PROPER WITH EXOTIC, PROVOCATIVE AND INSPIRATIONAL CREATIVE THAT TAKES THE CUSTOMER AWAY AND CREATES AN EMOTIONAL CONNECTION WITH HER INDIVIDUALITY AND FEMININITY.
BOSTON PROPER IS A ART OF THE CHICO’S FAS INC. FAMILY OF BRANDS WHICH ALSO INCLUDES CHICO;S, WHITE HOUSE.BLACK MARKET AND SOMA INTIMATES.
AVERAGE INCOME: $80,000.00

SRDS Classification
USAConsumer522Contributors (Philanthropic)

———- LIST SOURCE ———-

SourceNote
Direct Response

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
E-mail$59.00fee
FTP$79.00fee