Boys Town Donors

———- SRDS UPDATED/CONFIRMED ———-
Jul 25, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jun 2016
Minimum order 5,000.

SelectionsCountsPrice per/M
Total universe1,378,818*$80.00
Total donors1,378,818$80.00
24 month donors1,155,265+5.00
   12 month donors826,638+11.00
   6 month donors575,300+15.00
3 month donors (commercial mailers only)214,750+20.00
1 month donors (commercial mailers only)140,173+25.00

(*) Non-reciprocal fee, plus 15.00/M; commercial, 75.00/M.
Net name arrangement (50,000 minimum) 85%

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
10.00+ Donors$12.00Mextra
12 Month Hotline$11.00Mextra
24 Month Hotline$5.00Mextra
3 Month Hotline$20.00Mextra
6 Month Hotline$15.00Mextra
Hotline$25.00Mextra
Gender$8.00Mextra
SCF$8.00Mextra
State$8.00Mextra
Zip$8.00Mextra
Key Coding$3.00Mextra
Running Charge$10.00Mextra
———- SUMMARY DESCRIPTION ———-
Donors to Boys Town which is a leader in the treatment and care of abused, abandoned and neglected girls and boys.
25% male, 75% female.
Average unit of sale $19.5.

———- DATACARD DESCRIPTION ———-
BOYS TOWN IS A BEACON OF HOPE FOR AMERICAN’S CHILDREN AND FAMILIES THROUGH ITS LIFE-CHANGING, LEADING-EDGE PROGRAMS.
THROUGHOUT ITS 90-YEAR HISTORY, THE NONPROFIT, NONSECTARIAN ORGANIZATION HAS PROVIDED THESE CHILDREN WITH A SAFE, CARING, LOVING ENVIRONMENT WHERE THEY RECEIVE TREATMENT TO GET BETTER, LEARN SKILLS TO BECOME PRODUCTIVE CITIZENS, AND ARE PROVIDED A GOOD EDUCATION TO MAKE STRONGER CAREER CHOICES.
BOYS TOWN ALUMNI HAVE GONE ON TO BECOME SUCCESSFUL IN ALL FACETS OF LIFE.
THE BOYS TOWN DONOR BASE HAS BEEN BUILT FROM EXTENSIVE DIRECT MAIL CAMPAIGNS TO THE COUNTRY’S MOST RESPONSIVE NON-PROFIT AND MAIL ORDER FILES. THESE DONORS LOVE TO GET MAIL AND RESPOND TO A WIDE VARIETY OF OFFERS.

SRDS Classification
USAConsumer522Contributors (Philanthropic)

———- LIST SOURCE ———-

SourceNote
Direct Mail

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
E-mail$50.00fee
FTP$50.00fee