Brookstone Corporate Masterfile Apogee Enhanced

———- SRDS UPDATED/CONFIRMED ———-
Jul 19, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jun 2016
Minimum order 5,000.

Selections Counts Price per/M
Total universe 367,064 *$65.00
3 month Donors 91,796 *$65.00
   6 month Donors 174,608 *$65.00
   12 month Donors 254,395 *$65.00
   24 month Donors 367,064 *$65.00
Apogee enhancement:
12 month Donations to Specific Causes:
   Animal Welfare 16,699 +15.00
   Catholic Devotional 9,404 +15.00
   Children’s Health 15,618 +15.00
   Catholic Social Services 10,607 +15.00
   Health/Disease Specific 34,090 +15.00
   Liberal Causes 10,895 +15.00
   Nature/Wildlife/Environmental 18,288 +15.00
   International Relief 5,232 +15.00
   Social Services 9,352 +15.00
   Veterans Assistance 16,004 +15.00

(*) 15.00/M Apogee enhancement fee applies and covers all Apogee selects.
Net name arrangement (50,000 minimum), 85% plus 10.00/M running charges.

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
Apogee Enhancement $15.00 M extra
Demographics $10.00 M extra
100.00+ $42.00 M extra
75.00+ $32.00 M extra
50.00+ $22.00 M extra
Averagre Purchase $12.00 M extra
Gender $8.00 M extra
SCF $7.00 M extra
State $7.00 M extra
Zip $7.00 M extra
Run Charges $10.00 M extra
———- SUMMARY DESCRIPTION ———-
Brookstone Corporate donors who are members of Apogee.
35% male, 48% female; average age 52.

———- DATACARD DESCRIPTION ———-
THE BROOKSTONE CORPORATE MASTERFILE IS NOW OPTIMIZED FOR FUNDRAISING APPEALS. PINPOINT THE BROOKSTONE CORPORATE MASTERFILE DONORS WHO ARE READY FOR YOUR APPEAL VIA CATEGORY/AFFINITY SELECTS, PHILANTHROPIC RFM VARIABLES, ETC.
APOGEE, INFOGROUP’S NONPROFIT CO-OPERATIVE DATABASE, SERVES ALL NONPROFIT SECTORS AND CONTAINS DATA FROM OVER 30 MILLION PHILANTHROPIC HOUSEHOLDS AND OVER 1 BILLION DONATIONS.
BROOKSTONE COMPANY BUYERS, INTERNET AND RETAIL BUYERS ARE COMBINED INTO ONE UNDUPLICATED MASTERFILE. UPSCALE BUYERS FROM BROOKSTONE HAVE PURCHASED TOP QUALITY GIFTS AND PERSONAL CARE PRODUCTS, ELECTRONICS, TRAVEL, FOOD & WINE, MASSAGE CHAIRS, HOME COMFORT RELATED PRODUCTS THAT ENHANCE THE HOME AND THEIR LIFESTYLES. THE BROOKSTONE CORPORATE CAALOG MASTERFILE ALLOWS GREATER SELECTIVITY FOR REACHING THE ELITE BUYERS IN THE MARKET TODAY.

SRDS Classification
USA Consumer 522 Contributors (Philanthropic)

———- LIST SOURCE ———-

Source Note
26% Direct Mail
14% Internet/Online/Website Registration
60% Direct Response Retail

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
FTP $50.00 fee