Charitable Donor Trends Masterfile

———- SRDS UPDATED/CONFIRMED ———-
Jul 6, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Not Provided
Minimum order 5,000.

SelectionsCountsPrice per/M
Total Universe3,264,551*$125.00

(*) Email addresses, 175.00/M. Suppression 150.00 flat; Transmission, 75.00/M.
Net name arrangement (50,000 minimum), 85% plus 10.00/M running charges.

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
12 Month Recency$5.00Mextra
1 Month Recency$25.00Mextra
3 Month Recency$15.00Mextra
6 Month Recency$10.00Mextra
10.00+$5.00Mextra
100.00+$20.00Mextra
200.00+$25.00Mextra
25.00+$10.00Mextra
50.00+$15.00Mextra
Age$10.00Mextra
Childs Age Range$10.00Mextra
Dollar Amount$10.00Mextra
Gender/Sex$10.00Mextra
Geo/Geographical$10.00Mextra
Home Owner$10.00Mextra
Household Income$10.00Mextra
Marital Status$10.00Mextra
Multi Donor$10.00Mextra
SCF$10.00Mextra
State$10.00Mextra
Zip$10.00Mextra
$90.00Mextra
Key Coding$5.00Mextra
Reuse (1,000 min.)$120.00Mextra
———- SUMMARY DESCRIPTION ———-
Reach consumers who generously donate to charitable organizations and causes.
40% male, 60% female.
Average unit of sale $25.

———- DATACARD DESCRIPTION ———-
THE CHARITABLE DONOR TRENDS MASTERFILE ALLOWS YOU TO REACH CONSUMERS WHO GENEROUSLY DONATE TO CHARITABLE ORGANIZATIONS AND CAUSES. THEY GIVE MONETARY DONATIONS TO NON-PROFIT CHARITIES AND DURING CHARITY FUNDRAISERS TO SUPPORT CAUSES THEY BELIEVE IN AND SUPPORT. THEY HAVE THE DISPOSABLE INCOME TO GIVE TO CHARITIES THAT SUPPORT RETIRED MILITARY VETERANS, ENVIRONMENTAL CAUSES, OR ORGANIZATIONS RESEARCHING CURES FOR DISEASES.
THIS MASTER FILE INCLUDES A VARIED GROUP OF CONSUMERS WHO SUPPORT AND FUND A NUMBER OF CHARITABLE CAUSES. WHEN IT COMES TO DONATING TO THEIR FAVORITE HEALTH RELATED CHARITY, THEY SPARE NO EXPENSE FOR FINDING A CURE OF TREATMENT FOR A DEBILITATING DISEASE. THESE CONSUMERS DONATE TO HEALTH RELATED CHARITIES BECAUSE THEY OR A LOVED ONE MAY BE AFFLICTS WITH A LIFE-THREATENING DISEASE.
THEY MAY ALSO BE HEREDITARILY PREDISPOSED TO A DISEASE OR DISORDER AND DONATE TO MEDICAL ORGANIZATIONS SEARCHING FOR THE ANSWERS TO TREAT ALZHEIMERS, ASTHMA, CANCER, DIABETES, HEART DISEASE, EPILEPSY AND LUNG DISEASE. ALONG WITH DONATING TO HEALTH CHARITIES, THESE CONSUMERS MAKE RELATED MERCHANDISE PURCHASES SUCH AS SMOKING CESSATION PRODUCTS, OVER THE COUNTER MEDICINES, PHARMACEUTICAL PRESCRIPTIONS, MOBILITY AIDS, RESPIRATORY AIDS, DIETARY FOODS, FITNESS EQUIPMENT AND SUPPLIES, AND IMPROVED MEMORY AIDS TO IMPROVE THEIR HEALTH AND LIFESTYLE.
ANOTHER GROUP OF PASSIONATE DONORS INCLUDE INDIVIDUALS WHO STRONGLY BELIEVE IN AND SUPPORT ORGANIZATIONS THAT BACK REFORM. YOU’LL FIND INDIVIDUALS DONATING MONEY FOR HIGH PROFILE ISSUES SUCH AS SOCIAL SECURITY REFORM, SECOND AMENDMENT RIGHTS, TAX REFORM, BUDGET REFORM, EDUCATION REFORM, PRO-LIFE, AND IMMIGRATION REFORM. INDIVIDUALS ALSO DONATE TO SUPPORT THEIR CHURCH OR HOUSE OF WORSHIP.
THEY BELIEVE IN THE WORK AND MISSION OF THEIR RELIGIOUS ORGANIZATION AND WILL DONATE TO SUPPORT THEIR CAUSE.

SRDS Classification
USAConsumer522Contributors (Philanthropic)

———- LIST SOURCE ———-

SourceNote
Direct Response

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
Cartridge$75.00fee
CD ROM$75.00fee
Mag Tape$75.00fee
Diskette$75.00fee
E-mail$75.00fee