Charles Tyrwhitt Wiland Direct Modeling Masterfile

———- SRDS UPDATED/CONFIRMED ———-
Aug 8, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jul 2016
Minimum order 500.00 or 10,000.

Selections Counts Price per/M
Total universe 508,897 *$110.00
1 month buyers 25,293 +35.00
   3 month buyers 106,574 +27.00
   6 month buyers 200,725 +22.00
   12 month buyers 331,507 +17.00
   24 month buyers 508,897 $110.00

(*) Fundraising/publishing/food rate, 65.00/M. Wiland modeled list selection, plus 30.00/M.

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
100.00+ $42.00 M extra
75.00+ $32.00 M extra
50.00+ $27.00 M extra
1 Month Hotline $35.00 M extra
3 Month Hotline $27.00 M extra
6 Month Hotline $22.00 M extra
12 Month Hotline $17.00 M extra
Gender $12.00 M extra
Product – Female $22.00 M extra
SCF $7.00 M extra
State $7.00 M extra
Zip $7.00 M extra
Modeling $30.00 M extra
Key Coding $3.00 M extra
———- SUMMARY DESCRIPTION ———-
Wiland Direct members can apply their models to the Charles Tyrwhitt buyers file allowing them to reach their ideal target audience.
90% male, 10% female.
Average unit of sale $165.

———- DATACARD DESCRIPTION ———-
CHARLES TYRWHITT HAS BEEN OFFERING CUSTOMERS TOP OF THE LINE MENSWEAR SINCE 1986. BUILT TO LAST AND MADE OF THE FINEST MATERIALS, THE CHARLES TYRWHITT CLOTHING LINE OFFERS A RANGE OF PRODUCTS FROM FORMALWEAR TO CASUALWEAR AND EVERYTHING IN BETWEEN.
IN ADDITION TO PURCHASING EVENING, DRESS AND BUSINESS CASUAL SHIRTS, CHARLES TYRWHITT’S AFFLUENT CUSTOMER BASE ALSO BUY A RANGE OF ACCESSORIES, INCLUDING CUFFLINKS, TIES, BELTS, SUITS AND SEPARATES, EVENING WEAR, COATS AND SHOES. BUYING NOT ONLY PREMIUM CLOTHES, THESE FASHION SAVVY BUYERS ARE ALSO WEARING THE STYLISH OUTERWEAR AND CASUALWEAR THE LINE HAS TO OFFER.
SOPHISTICATED AND SAVVY, THESE FASHIONABLE CONSUMERS APPRECIATE TOP QUALITY PRODUCTS AND SERVICE AND ENJOY THE FINER THINGS IN LIFE.
AVERAGE INCOME: $100,000.00

SRDS Classification
USA Consumer 568 Men’s

———- LIST SOURCE ———-

Source Note
Internet/Online/Website Registration
Direct Response

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
Email Delivery $35.00 fee
Cartridge $35.00 fee