Christian Appalachian Project Contributor

———- SRDS UPDATED/CONFIRMED ———-
Aug 2, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jul 2016
Minimum order 5,000.

Selections Counts Price per/M
Total universe 362,471 *$80.00
Last 6 month (5.00-99.99 ) donors 115,007 $95.00
   Last 12 month (5.00-99.99) donors 188,660 $90.00
   Last 24 month (5.00-99.99) donors 283,245 $85.00
   Last 36 month (5.00-99.99) donors 362,471 $80.00
6 mo 10.00-99.99 donors 97,572 +7.50
   12 mo 10.00-99.99 donors 158,867 +7.50
   24 mo 10.00-99.99 donors 232,599 +7.50
   36 mo 10.00-99.99 donors 291,554 +7.50

(*) Former contributors, 60.00/M. Non-reciprocal fee, plus 10.00/M. Donors with known Email addresses (postal address only), plus 7.50/M.

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
10.00+ $10.00 M extra
15.00+ $15.00 M extra
20.00+ $20.00 M extra
5.00+
12 Month Hotline
24 Month Hotline
6 Month Hotline
Age $10.00 M extra
Childs Age Range $15.00 M extra
Ethnic/Ethnicity $10.00 M extra
Gender $8.00 M extra
Income Select $10.00 M extra
Recency
Religion/Religious $10.00 M extra
SCF $8.00 M extra
State $8.00 M extra
Zip $8.00 M extra
Key Coding $3.00 M extra
Reuse Minimum Charge $200.00 fee
———- SUMMARY DESCRIPTION ———-
Christian Appalachian people at all social and economic levels.
35% male, 41% female.
Average unit of sale $16.75.

———- DATACARD DESCRIPTION ———-
CAP IS DEDICATED IN SERVING PEOPLE IN NEED LIVING IN THE ECONOMICALLY DEPRESSED APPALACHIAN REGION OF THE UNITED STATES. THIS NATIONAL ORGANIZATION IS DRIVEN TO PROMOTE THE DIGNITY AND SELF-WORTH OF INDIVIDUALS BY PROMOTING SELF-HELP AND INVOLVES THE APPALACHIAN PEOPLE AT ALL SOCIAL AND ECONOMIC LEVELS IN DEVELOPING SOLUTIONS TO POVERTY. ORIGINATED IN 1957 AND INCORPORATED IN 1964, CAP HAS A LONG AND PROUD HISTORY OF HELPING APPALACHIA’S POVERTY STRICKEN AND HAS ESTABLISHED EVER SO MANY PROJECTS, PROGRAMS AND SERVICES TO DO JUST THAT.

SRDS Classification
USA Consumer 522 Contributors (Philanthropic)

———- LIST SOURCE ———-

Source Note
Direct Mail

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
Email Delivery $50.00 fee
FTP $50.00 fee