Collections Etc. Apogee Enhanced

———- SRDS UPDATED/CONFIRMED ———-
Jul 19, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jun 2016
Minimum order 10,000.

Selections Counts Price per/M
Total universe 1,348,945 *$70.00
3 month donors 301,220 $70.00
   6 month donors 472,745 $70.00
   12 month donors 615,852 $70.00
   24 month donors 1,348,945 $70.00
Apogee enhancement:
   12 month donations to specific causes:
   Arts Culture 5,059 +15.00
   Animal Welfare 118,828 +15.00
   Catholic Devotional 86,704 +15.00
   Children’s general 5,061 +15.00
   Children’s Health 83,766 +15.00
   Conservative causes 24,541 +15.00
   Catholic Social Services 193,270 +15.00
   Ethnic 24,661 +15.00
   Health/Disease 147,644 +15.00
   Liberal Causes 21,801 +15.00
   Nature/Wildlife 98,770 +15.00
   Christian 12,342 +15.00
   Domestic Relief 26,046 +15.00
   International Relief 36,055 +15.00
   Social Services 118,437 +15.00
   Veterans Assistance 208,072 +15.00

(*) 15.00/M Apogee enhancement fee applies and covers all Apogee selects.
Net name arrangement (50,000 minimum), 85% plus 10.00/M running charges.

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
Apogee Donors 12 Months $15.00 M extra
SCF $8.00 M extra
State $8.00 M extra
Zip $8.00 M extra
Key Coding $3.50 M extra
Category/Affinity
Philanthropic RFM Variables
———- SUMMARY DESCRIPTION ———-
Collection Etc. donors who are members of Apogee.
13% male, 80% female; average age 56.
Average unit of sale $50.

———- DATACARD DESCRIPTION ———-
THE COLLECTIONS ETC. FILE IS NOW OPTIMIZED FOR FUNDRAISING APPEALS. PINPOINT THE COLLECTIONS ETC. DONORS WHO ARE READY FOR YOUR APPEAL VIA CATEGORY/AFFINITY SELECTS, PHILANTHROPIC RFM VARIABLES, ETC.
APOGEE,INFOGROUP’S NONPROFIT CO-OPERATIVE DATABASE, SERVES ALL NONPROFIT SECTORS AND CONTAINS DATA FROM OVER 30 MILLION PHILANTHROPIC HOUSEHOLDS AND OVER 1 BILLION DONATIONS.
THE COLLECTIONS ETC. CATALOG OFFERS A LARGE ASSORTMENT OF UNIQUE GIFTS, HOME ESSENTIALS, GARDEN ACCESSORIES, SEASONAL THEMED MERCHANDISE, AND AS SEEN ON TV PRODUCTS, FEATURING 1,500 ITEMS AT 14.99 OR LESS. HIGHLY RESPONSIVE CONSUMERS SHOP FROM A HUGE VARIETY OF VALUE ITEMS THAT ADD STYLE, CHARM, AND UNIQUENESS TO THEIR HOMES. COLLECTIONS ETC/’S BROAD SELECTION OF VALUE PRICED MERCHANDISE AND CONSUMER FOCUS HAVE PROPELLED THE GROWTH OF LOYAL CUSTOMERS.
AVERAGE INCOME: $51,270.00

SRDS Classification
USA Consumer 522 Contributors (Philanthropic)

———- LIST SOURCE ———-

Source Note
Direct Mail

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
E-mail $60.00 fee
FTP $60.00 fee