Company Kids ALEXA Enhanced

———- SRDS UPDATED/CONFIRMED ———-
Jul 26, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jul 2016
Minimum order 10,000.

SelectionsCountsPrice per/M
Total universe124,267*$115.00
30 day buyers6,690+26.00
   3 month buyers17,331+21.00
   6 month buyers31,777+16.00
   12 month buyers70,603+11.00
   24 month buyers124,268$115.00

(*) Fundraiser/publisher rate, 70.00/M.
Net names are against house file only.

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
3 Month Hotline$21.00Mextra
6 Month Hotline$16.00Mextra
12 Month Hotline$11.00Mextra
50.00+ Buyers$22.00Mextra
75.00+ Buyers$27.00Mextra
100.00+ Buyers$32.00Mextra
2+ Zips$5.00Mextra
Alexa Enhancements:$11.00Mextra
POC 0-2$11.00Mextra
POC 3-5$11.00Mextra
POC 6-10$11.00Mextra
POC 11-15$11.00Mextra
POC 16-17$11.00Mextra
Head Of Household Age:
25-34
35-44
45-54
55-64
65-74
75+
Change Of Address$21.00Mextra
Credit Card$7.00Mextra
Ethnic/Ethnicity$10.00Mextra
Gender$6.00Mextra
Omit Housefile$50.00fee
Religion/Religious$10.00Mextra
SCF$6.00Mextra
State$6.00Mextra
Zip$6.00Mextra
Key Coding$3.50Mextra
Run Charge$8.00Mextra
———- SUMMARY DESCRIPTION ———-
Enhanced file of buyers of kids bedding, kids room decor and kids apparel.
5% male, 83% female; ages 35-54.
Average unit of sale $132.

———- DATACARD DESCRIPTION ———-
COMPANY KIDS WHERE IMAGINATIONS COME TO LIFE. COMPANY KIDS PROVIDES UNIQUE KIDS BEDDING, BOYS BEDDING AND BABY BEDDING. MAKE YOUR KID’S ROOM A SPECIAL PLACE TO INSPIRE THEIR DREAMS WITH UNIQUE KIDS’ AREA RUGS AND DECORATIVE WALL ACCENTS. CATEGORIES ALSO INCLUDE BED & BATH, PERSONALIZED PRODUCTS, FURNITURE & STORAGE, RUGS & INCOME.
AVERAGE INCOME: $96,500; 81% HOMEOWNERS; 97% MARRIED; 79% PRESENCE OF CHILDREN

SRDS Classification
USAConsumer520Children

———- LIST SOURCE ———-

SourceNote
Direct MailSold

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
E-mail$60.00fee