Company Kids

———- SRDS UPDATED/CONFIRMED ———-
Jul 27, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jul 2016
Minimum order 10,000.

Selections Counts Price per/M
Total universe 124,268 *$115.00
30-day buyers 6,690 +26.00
   3 month buyers 17,331 +21.00
   6 month buyers 31,777 +16.00
   12 month buyers 70,603 +11.00
   24 month buyers 124,268 $115.00

(*) Fundraiser, 70.00/M.

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
100.00+ Buyers $32.00 M extra
50.00+ Buyers $22.00 M extra
75.00+ Buyers $27.00 M extra
12 Month Hotline $11.00 M extra
3 Month Hotline $21.00 M extra
6 Month Hotline $16.00 M extra
Catalog Requestors $7.00 M extra
Change Of Address $21.00 M extra
Credit Card $7.00 M extra
Ethnic/Religion $10.00 M extra
Gender $6.00 M extra
Key Coding $3.50 M extra
Monthly Hotline $26.00 M extra
Multi Buyers $11.00 M extra
POC 0-3 $15.00 M extra
Run Charge $8.00 M extra
SCF $6.00 M extra
State $6.00 M extra
Zip $6.00 M extra
Z-24 Fee $22.00 M extra
———- SUMMARY DESCRIPTION ———-
Buyers of kids bedding, kids room decor and kids apparel.
8% male, 92% female; ages 35-54.
Average unit of sale $132.

———- DATACARD DESCRIPTION ———-
COMPANY KIDS – WHERE IMAGINATIONS COME TO LIFE. COMPANY KIDS PROVIDES UNIQUE KIDS BEDDING, KIDS ROOM DECOR AND KIDS APPAREL. THEY OFFER EXCLUSIVE DESIGNS FOR GIRLS BEDDING, BOYS BEDDING AND BABY BEDDING. MAKE YOUR KIDS’ ROOM A SPECIAL PLACE TO INSPIRE THEIR DREAMS WITH UNIQUE KIDS’ AREA RUGS AND DECORATIVE WALL ACCENTS. CATEGORIES ALSO INCLUDE BED & BATH, PERSONALIZED PRODUCTS, FURNITURE & STORAGE, RUGS & WINDOWS, AND GIFTS. THESE BUYERS ARE EDUCATED, AFFLUENT HOMEOWNERS WITH DISCRETIONARY INCOME.
81% HOMEOWNERS; 79% PRESENCE OF CHILDREN; 70% MARRIED
AVERAGE INCOME: 96,500.00

SRDS Classification
USA Consumer 520 Children

———- LIST SOURCE ———-

Source Note
Direct Mail Sold

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
E-mail $60.00 fee