Consumer Reports

———- SRDS UPDATED/CONFIRMED ———-
Aug 12, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jun 2016
Minimum order 5,000.

Selections Counts Price per/M
Total universe 2,826,942 *$110.00
30 day hotline subscribers 138,299 $125.00
60 day hotline subscribers 225,692 $120.00
90 day hotline subscribers 338,111 $120.00
6 month hotline subscribers 956,688 $115.00
Active U.S. subs 2,826,942 $110.00
30 day expires 35,325 $75.00
Active Canadian subscribers 72,036 $150.00

(*) Counts exclude the state of Michigan. Fundraiser rate – US, 75.00/M; fundraiser rate – Canada, 115.00/M.

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
Canadian
Foreign/International
Active Subscribers
Former/Expired Subs
1 Month Hotline
3 Month Hotline
Hotline
Gender $8.00 M extra
Paid $11.00 M extra
Change Of Address $15.00 M extra
SCF $8.00 M extra
State $8.00 M extra
Zip $8.00 M extra
Renewals $13.00 M extra
Source $11.00 M extra
Long Term Renewals $15.00 M extra
New To File $11.00 M extra
Run Charges $10.00 M extra
———- SUMMARY DESCRIPTION ———-
Subscribers to a publication whose mission has been to test products, inform the public and protect consumers.
54% male, 24% female.
Average unit of sale $29.

———- DATACARD DESCRIPTION ———-
CONSUMER REPORTS IS PUBLISHED BY CONSUMERS UNION, AN INDEPENDENT, NONPROFIT TESTING AND INFORMATION ORGANIZATION. CONSUMER REPORTS CONTAINS NO OUTSIDE ADVERTISING AND DOES NOT SELL ENDORSEMENTS. USE OF THE CONSUMER REPORTS LIST IN NO WAY ENDORSES A MAILER’S PRODUCTS OR SERVICES. SINCE 1936, CU’S MISSION HAS BEEN TO TEST PRODUCTS, INFORM THE PUBLIC AND PROTECT CONSUMERS.

SRDS Classification
USA Consumer 522 Contributors (Philanthropic)
USA Consumer 552 General

———- LIST SOURCE ———-

Source Note
Direct Mail

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
Cartridge $25.00 fee
Modem $50.00 fee
FTP $50.00 fee
BBS $50.00 fee
E-mail $50.00 fee