Country Gardens

———- SRDS UPDATED/CONFIRMED ———-
Jul 13, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: May 2016
Minimum order 10,000.

SelectionsCountsPrice per/M
Total universe143,159*$110.00
Active subscribers143,159$110.00
3 month hotline subscribers28,416+12.00
   6 month hotline subscribers68,452+9.00
12 month COA subscribers2,576+9.00

(*) Catalog rate, 85.00/M; expires, 75.00/M; fundraising rate, 80.00/M.
Net name arrangement (minimum 50,000), 85% plus 8.50/M running charges.

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
3rd Party Blow-in$10.00Mextra
Age$16.00Mextra
DTP/DMS$12.00Mextra
Gender$9.00Mextra
Income$16.00Mextra
Lifestyle$16.00Mextra
Paid$12.00Mextra
SCF$10.00Mextra
State$10.00Mextra
Zip$10.00Mextra
Key Coding$3.50Mextra
———- SUMMARY DESCRIPTION ———-
Subscribers to a magazine for people who have a passion for gardening.
12% male, 88% female; average age 44.
Average unit of sale $23.97.

———- DATACARD DESCRIPTION ———-
PUBLISHED BY MEREDITH CORPORATION, COUNTRY GARDENS SPEAKS TO THOSE PEOPLE WHOSE PASSION FOR GARDENING IS THE CENTRAL PART OF THEIR BUSY LIVES.
COUNTRY GARDENS IS A RESOURCE FOR INSPIRATION, HELPING TRANSFORM IDEAS TO ACTION — FROM GARDENING TO COOKING, COLLECTING TO BUILDING, DECORATING TO TRAVEL, AND MORE.
COUNTRY GARDENS SUBSCRIBERS SEE THEIR OUTDOOR SPACE AS AN OPEN-AIR GREAT ROOM THAT REQUIRES EXTERIOR DESIGN AND DECORATING. THEY HAVE A GREEN THUMB FOR MAIL ORDER, AS DOZENS OF DIRECT PRINT ADVERTISERS HAVE DISCOVERED.
MEDIAN INCOME: $64,160; MEDIAN HOME VALUE, $155,200; OWN A HOME, 76%; MARRIED, 64%

SRDS Classification
USAConsumer550Gardening (Home)

———- LIST SOURCE ———-

SourceNote
Controlled Circ
80% DTP
87% DMS
98% Paid

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
E-mail$65.00fee
FTP$65.00fee