Covenant House Catholic Donors

———- SRDS UPDATED/CONFIRMED ———-
Jul 26, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jun 2016
Minimum order 5,000.

SelectionsCountsPrice per/M
Total universe167,907*$75.00
3 month Catholic Donors20,584+21.00
   6 month Catholic Donors37,551+16.00
   12 month Catholic Donors71,184+11.00
   24 month Catholic Donors121,456$75.00

(*) Non reciprocal fee, plus 20.00/M.
Net name arrangement (50,000 minimum), 85% plus 10.00/M running charges.

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
10.00+ Donors$12.00Mextra
25.00+ Donors$20.00Mextra
12 Month Hotline$11.00Mextra
2 Month Hotline$21.00Mextra
6 Month Hotline$16.00Mextra
Catholic$15.00Mextra
Run Charges$10.00Mextra
———- SUMMARY DESCRIPTION ———-
Catholic donors to a privately-funded childcare agency in the United States, providing help for 60,000 homeless and runaway youths in the past year.
30% male, 70% female.
Average unit of sale $15.

———- DATACARD DESCRIPTION ———-
COVENANT HOUSE IS THE LARGEST PRIVATELY-FUNDED CHILDCARE AGENCY IN THE UNITED STATES, PROVIDING HELP FOR 51,000 HOMELESS AND RUNAWAY YOUTHS IN THE PAST YEAR.
IN ADDITION TO PROVIDING FOOD, CLOTHING, SHELTER, AND CRISIS CARE, COVENANT HOUSE PROVIDES A VARIETY OF SERVICES SUCH AS HEALTH CARE, EDUCATION, VOCATIONAL PREPARATION, DRUG ABUSE TREATMENT, RECREATION, MOTHER/CHILD PROGRAMS, AND TRANSITIONAL LIVING PROGRAMS. DONORS HELP FUND ALL OF THESE SUPPORT SERVICES.
OVER HALF ARE AGE 60+
$61,000 AVERAGE INCOME
65% HAVE A HOUSEHOLD INCOME BETWEEN $46,000 AND $100,000
MOST HAVE ORDERED DIRECT MAIL
NEARLY ALL HAVE HOBBIES
MOST HAVE ACTIVE READING INTERESTS
MANY OWN PETS

SRDS Classification
USAConsumer522Contributors (Philanthropic)

———- LIST SOURCE ———-

SourceNote
Direct Response

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
E-mail$50.00fee
FTP$50.00fee