Cuddledown

———- SRDS UPDATED/CONFIRMED ———-
Jul 15, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jun 2016
Minimum order 5,000.

SelectionsCountsPrice per/M
Total universe168,712*$115.00
3 month buyers34,352+15.00
3 month 50.00+ buyers33,194+42.00
3 month 75.00+ buyers31,766+47.00
3 month 100.00+ buyers29,780+52.00
6 month buyers56,182+10.00
6 month 50.00+ buyers54,174+37.00
6 month 75.00+ buyers51,970+42.00
6 month 100.00+ buyers48,957+47.00
12 month buyers96,132+5.00
12 month 50.00+ buyers92,262+32.00
12 month 75.00+ buyers88,429+37.00
12 month 100.00+ buyers83,555+42.00
13-24 month buyers72,580$115.00

(*) Fundraisers/publishers, 75.00/M.

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
1 Month Hotline$25.00Mextra
3 Month Hotline$15.00Mextra
6 Month Hotline$10.00Mextra
12 Month Hotline$5.00Mextra
50.00+$27.00Mextra
75.00+$32.00Mextra
100.00+$37.00Mextra
125.00+$42.00Mextra
150.00+$47.00Mextra
4cite Members Only: Omit House File$50.00fee
Age$16.00Mextra
Credit Card Holder$16.00Mextra
Donors: General Donors$16.00Mextra
Animal Causes$16.00Mextra
Arts & Cultural$16.00Mextra
Children$16.00Mextra
Environmental/Wildlife Causes$16.00Mextra
Health Causes$16.00Mextra
Humanitarian Relief$16.00Mextra
Political-Conservative$16.00Mextra
Political-Liberal$16.00Mextra
Religious Organizations$16.00Mextra
Veterans Organizations$16.00Mextra
Dwelling Type$16.00Mextra
Ethnicity$16.00Mextra
Gender$6.00Mextra
Genesis Selects$8.00Mextra
Grandparents$16.00Mextra
Hobbies/Interests: Baking$16.00Mextra
Beading/Jewelry Making$16.00Mextra
Bird Watching$16.00Mextra
Camping/Hiking$16.00Mextra
Cigar Smoking$16.00Mextra
Collectibles$16.00Mextra
Cooking$16.00Mextra
Diet$16.00Mextra
Do-it-yourself$16.00Mextra
Fine Art$16.00Mextra
Fishing$16.00Mextra
Fitness/Physically Active$16.00Mextra
Gardening$16.00Mextra
Golf$16.00Mextra
Grandchildren$16.00Mextra
Home Improvements/Repairs$16.00Mextra
Hunting$16.00Mextra
Investments$16.00Mextra
Knitting/Needlework$16.00Mextra
Music/Christian Gospel$16.00Mextra
Outdoor Enthusiasts$16.00Mextra
Own A Cat$16.00Mextra
Own A Dog$16.00Mextra
Own A Horse$16.00Mextra
Reading$16.00Mextra
Religious$16.00Mextra
Scrapbooking$16.00Mextra
Self-improvement Courses$16.00Mextra
Sports Enthusiasts$16.00Mextra
Technical/Gadgets$16.00Mextra
Theater$16.00Mextra
Travel$16.00Mextra
Wine$16.00Mextra
Homeowner/Home Value$16.00Mextra
Household Income$16.00Mextra
Length Of Residence$11.00Mextra
Number Of Children$16.00Mextra
Occupation$16.00Mextra
Online Purchaser$16.00Mextra
Presence Of Children/Age$16.00Mextra
Presence Of Elderly Parent$16.00Mextra
Product$11.00Mextra
Religion$16.00Mextra
SCF$7.00Mextra
State$7.00Mextra
Third Party Blow-ins$5.00Mextra
Veteran Households$16.00Mextra
Voter Party: Democrat$16.00Mextra
Republican$16.00Mextra
Independent$16.00Mextra
Zip$7.00Mextra
Genesis RFM: Recency$8.00Mextra
Total Dollar Amount$8.00Mextra
Average Dollar Amount$8.00Mextra
Last Dollar Amount$8.00Mextra
Frequency$8.00Mextra
Automotive Titles$8.00Mextra
Children$8.00Mextra
Crafts Titles$8.00Mextra
Electronics Titles$8.00Mextra
Equine Titles$8.00Mextra
Food And Wine Titles$8.00Mextra
Gardening Titles$8.00Mextra
Gifts And Collectible Titles$8.00Mextra
Home Decor Titles$8.00Mextra
Household Solutions Titles$8.00Mextra
Jewelry Titles$8.00Mextra
Kitchen Titles$8.00Mextra
Men$8.00Mextra
Movies, Music And Books Titles$8.00Mextra
Non-profit Titles$8.00Mextra
Outdoor Home Titles$8.00Mextra
Personal Care Titles$8.00Mextra
Pet Titles$8.00Mextra
Plus Size Titles$8.00Mextra
Recreation Titles$8.00Mextra
Shoe Titles$8.00Mextra
Teen Titles$8.00Mextra
Tools Titles$8.00Mextra
Travel Titles$8.00Mextra
Women$8.00Mextra
Genesis Products: Accessories-jewelry, Women$8.00Mextra
Apparel-big & Tall$8.00Mextra
Apparel-corporate Attire$8.00Mextra
Apparel-corporate Men$8.00Mextra
Apparel-corporate Women$8.00Mextra
Apparel-high Fashion/Luxury Brand$8.00Mextra
Apparel-men$8.00Mextra
Apparel-men$8.00Mextra
Apparel-plus Size$8.00Mextra
Apparel-women$8.00Mextra
Apparel-women$8.00Mextra
Children$8.00Mextra
Gifts-flowers, Gifts & Flowers, Or Gifts & Cards$8.00Mextra
Beauty & Fragrance$8.00Mextra
Health & Wellness$8.00Mextra
Natural Wellness$8.00Mextra
Weight Loss & Supplements$8.00Mextra
Home-furniture & Home Accessories$8.00Mextra
Home-gardening Products$8.00Mextra
Home-home & Garden$8.00Mextra
Home-home Improvements$8.00Mextra
Home-home Organization$8.00Mextra
Home-renovation$8.00Mextra
Home-tools$8.00Mextra
Pets-cat Products, Dog Products Or Pet Supplies$8.00Mextra
Seniors-geriatric Supplies$8.00Mextra
Sports$8.00Mextra
Genesis Synergy: Affluent Boomers$8.00Mextra
Auto Enthusiasts$8.00Mextra
Business Enthusiasts$8.00Mextra
Business Travelers$8.00Mextra
Corporate Taxes$8.00Mextra
Fashionistas$8.00Mextra
Foodies$8.00Mextra
Gadget Geeks$8.00Mextra
Gamers$8.00Mextra
Green Consumers$8.00Mextra
Healthy & Fit$8.00Mextra
High Spenders$8.00Mextra
Leisure Travelers$8.00Mextra
Luxury Sports$8.00Mextra
New Parents$8.00Mextra
Online Buyers$8.00Mextra
Outdoor Enthusiats$8.00Mextra
Seniors$8.00Mextra
Shopping Addicts$8.00Mextra
Soccer Moms$8.00Mextra
Spa Mavens$8.00Mextra
Sports Fans$8.00Mextra
Sportsmen$8.00Mextra
Trendy Homemakers$8.00Mextra
Young & Hip$8.00Mextra
Run Charge$10.00Mextra
———- SUMMARY DESCRIPTION ———-
Buyers who have purchased premium quality down beddings and fine home fashions, sleepwear and accessories.
12% male, 82% female; average age 63.
Average unit of sale $254.

———- DATACARD DESCRIPTION ———-
SINCE 1973, CUDDLEDOWN HAS BEEN MANUFACTURING THE FINEST IN HOME FURNISHINGS. THESE PREMIUM-QUALITY PRODUCTS BRING COMFORT AND STYLE TO CUSTOMERS’ HOMES.
IN ADDITION TO THEIR SIGNATURE DOWN COMFORTERS, THE CUDDLETOWN PRODUCT LINE ALSO INCLUDES SHEETS, BLANKETS, SLIPPERS, SLEEPWEAR, APPAREL, TOWELS, HOME DECOR, FURNITURE, AND PET PRODUCTS. CUSTOMERS ARE PRIMARILY FEMALE WITH AN AVERAGE AGE OF 62 AND THE AVERAGE HOUSEHOLD INCOME OF $133,000.00.

SRDS Classification
USAConsumer553General Merchandise Mail Order Buyers

———- LIST SOURCE ———-

SourceNote
Direct ResponseBuyers

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
E-mail$50.00fee
FTP$50.00fee