Cushman’s Genesis Enhanced

———- SRDS UPDATED/CONFIRMED ———-
Feb 25, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Feb 2015
Minimum order 350.00 or 5,000.

SelectionsCountsPrice per/M
Total universe62,798*$95.00
6 month buyers1+12.00
12 month buyers1,624+5.00
12 month business buyers261+12.00

(*) Fundraiser/publishing, 70.00/M.
Net name arrangement (minimum 50,000), 85% plus 10.00/M running charge.

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
Genesis Demographic/ Enhancements:$11.00Mextra
Presence Of Children:$11.00Mextra
Ages 0-2$11.00Mextra
3-5$11.00Mextra
6-10$11.00Mextra
11-15$11.00Mextra
16-17$11.00Mextra
Children’s Gender$11.00Mextra
Age:$11.00Mextra
18-14$11.00Mextra
25-34$11.00Mextra
35-44$11.00Mextra
45-54$11.00Mextra
55-64$11.00Mextra
65-74$11.00Mextra
75+$11.00Mextra
Income:$11.00Mextra
0-19,000.00$11.00Mextra
20,000.00-49,000.00$11.00Mextra
50,000.00-74,000.00$11.00Mextra
75,000.00-100,000.00$11.00Mextra
101,000.00-149,000.00$11.00Mextra
150,000.00-199,000.00$11.00Mextra
200,000.00$11.00Mextra
Genesis RFM And Product Enhancements$8.00Mextra
Recency$8.00Mextra
Distinct Clients$8.00Mextra
Frequency$8.00Mextra
Number Of Titles$8.00Mextra
Marketing Insight$8.00Mextra
Additional Selects$15.00Mextra
50+ Buyers$22.00Mextra
75+ Buyers$31.00Mextra
100+ Buyers$41.00Mextra
12 Month Hotline$5.00Mextra
6 Month Hotline$12.00Mextra
Gender$11.00Mextra
Genesis-Member On Member$8.00Mextra
State$7.00Mextra
SCF$7.00M
SIC$7.00M
———- SUMMARY DESCRIPTION ———-
Cushman’s fruit is a participating member of Genesis.
25% male, 58% female.
Average unit of sale $93.

———- DATACARD DESCRIPTION ———-
CUSHMAN’S FRUIT IS A FAMILY-OPERATED GOURMET FOOD BUSINESS ESTABLISHED IN 1945. THEY ARE NOW PART OF THE HARRY & DAVID FAMILY. WELL KNOWN FOR THEIR TRADEMARKED HONEYBELLS, THIS FLORIDA BASED COMPANY OFFERS FINE CITRUS AS WELL AS GORGEOUS GIFT BASKETS FOR EVERYONE. THEIR CUSTOMERS ARE GIFT GIVERS AND ENJOY HEAVENLY FRUITS, GIFT BASKETS AND GOURMET FOODS. THEIR CUSTOMERS ARE GIFT GIVERS AND ENJOY HEAVENLY FRUITS, GIFT BASKETS AND GOURMET FOODS. THEY ARE LOVERS OF THE OUTDOOR LIFESTYLE AND CULTIVATORS OF GORGEOUS GARDENS. CUSHMAN’S BUYERS HAVE REPEATEDLY PURCHASED A VARIETY OF SPECIALTY FOOD AND GIFT ITEMS AND HOME AND GARDEN ITEMS.
895% OWN THEIR HOME
70% ARE MARRIED

SRDS Classification
USAConsumer536Epicurean & Specialty Foods

———- LIST SOURCE ———-

SourceNote
Direct Mail
Internet/Online/Website Registration

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
Pressure Sensitive Labels$7.00Mextra
E-mail$75.00fee
Diskette$75.00fee
CD ROM$25.00fee
FTP$75.00fee
Tape Conversion Fee$25.00fee