Democratic National Committee Apogee Enhanced

———- SRDS UPDATED/CONFIRMED ———-
Jun 20, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Apr 2016
Minimum order 7,500.

Selections Counts Price per/M
Total universe 1,155,216 *$90.00
Apogee Donor Match 930,941 $90.00
3 month Donors 175,507 $90.00
   6 month Donors 247,555 $90.00
   12 month Donors 393,877 $90.00
Apogee Enhancement:
12 month Donations to Specific Causes:
   Animal Welfare 18,331 +15.00
   Catholic Devotional 22,420 +15.00
   Children’s General 8,230 +15.00
   Children’s Health 69,926 +15.00
   Catholic Social Services 74,476 +15.00
   Ethnic 20,982 +15.00
   Health/Disease Specific 139,481 +15.00
   Liberal Causes 80,121 +15.00
   Nature/Wildlife/Environmental 100,559 +15.00
   Political Advocacy 100,559 +15.00
   Domestic Relief 24,483 +15.00
   International Relief 37,343 +15.00
   Social Services 100,709 +15.00
   Veterans Services 59,533 +15.00

(*) 15.00/M Apogee Enhancement fee applies and covers all Apogee selects.

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
Apogee Enhancement $15.00 M extra
30 Day Hotline $20.00 M extra
3 Month Hotline $15.00 M extra
6 Month Hotline $12.00 M extra
12 Month Hotline $10.00 M extra
5.00+donors $10.00 M extra
10.00+donors $15.00 M extra
15.00+donors $20.00 M extra
Gender $8.00 M extra
SCF $8.00 M extra
State $8.00 M extra
Zip $8.00 M extra
ZIp Tape Set Up $20.00 fee
Key Coding $3.00 M extra
Category/Affinity
Philanthropic RFM Variables
———- SUMMARY DESCRIPTION ———-
Democratic National Committee donors who are members of Apogee.
50% male, 50% female; average age 69.
Average unit of sale $25.

———- DATACARD DESCRIPTION ———-
THE DEMOCRATIC NATIONAL COMMITTEE FILE IS NOW OPTIMIZED FOR FUNDRAISING APPEALS. PINPOINT THE DEMOCRATIC NATIONAL COMMITTEE DONORS WHO ARE READY FOR YOUR APPEAL VIA CATEGORY/AFFINITY SELECTS, PHILANTHROPIC RFM VARIABLES, ETC.
APOGEE, INFOGROUP’S NONPROFIT CO-OPERATIVE DATABASE, SERVES ALL NONPROFIT SECTORS AND CONTAINS DATA FROM OVER 30 MILLION PHILANTHROPIC HOUSEHOLDS AND OVER 1 BILLION DONATIONS.
THIS LIST IS AVAILABLE WITH APOGEE DATA DUE TO THE FACT IT IS MANAGED AND FULFILLED BY INFOGROUP. IT DOES NOT REFLECT WHETHER OR NOT HE LIST OWNER IS AN APOGEE PARTICIPANT, AS APOGEE IS A BLIND DATABASE. THESE SELECTS ARE ONLY AVAILABLE TO APOGEE MEMBERS AS A BENEFIT OF MEMBERSHIP.
THE DEMOCRATIC NATIONAL COMMITTEE IS THE HEADQUARTERS FOR THE DEMOCRATIC PARTY, THE OLDEST POLITICAL PARTY IN THE WORLD.
“FOR MORE THAN 200 YEARS, DEMOCRATS HAVE FOUGHT FOR THE INTERESTS OF WORKING FAMILIES AND EQUAL OPPORTUNITIES FOR ALL AMERICANS. WE BELIEVE IN AN AMERICA WHERE WE DON’T JUST LOOK OUT FOR OURSELVES.
WE’RE PROUD OF OUR INDIVIDUALISM, BUT WE ALSO KNOW THAT WE RISE AND FALL AS ONE NATION. THROUGHOUT HISTORY, DEMOCRATS HAVE WORKED FROM THE GROUND UP TO BRING ABOUT THE CHANGE THAT MATTERS.”
AVERAGE INCOME; $60,000.00

SRDS Classification
USA Consumer 522 Contributors (Philanthropic)

———- LIST SOURCE ———-

Source Note
Direct Response

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
Electronic Delivery $75.00 fee