Direct Checks Megafile

———- SRDS UPDATED/CONFIRMED ———-
May 7, 2015

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Feb 2015
Minimum order 7,500.

Selections Counts Price per/M
Total universe 9,200,914 *$95.00
12 month buyers 3,287,280 +5.00
6 month buyers 1,676,685 +7.00
3 month buyers 814,616 +12.00
1 month buyers 213,074 +20.00
Check grouping: Environmental/national parks
   12 month universe 167,900 $95.00
   Total file 425,300 $95.00
Ocean/seaside:
   12 month universe 50,215 $95.00
   Total file 94,730 $95.00
Patriotic/military:
   12 month universe 71,300 $95.00
   Total file $95.00
Pets: Cats
   12 month universe 44,520 $95.00
   Total file 117,000 $95.00
Dogs:
   12 month universe 86,480 $95.00
   Total file 248,500 $95.00
Horses:
   12 month universe 51,610 $95.00
   Total file 163,970 $95.00
Religious/inspirational:
   12 month universe 336,290 $95.00
   Total file 134,250 $95.00
Scenic/landscapes:
   12 month universe 261,815 $95.00
   Total file 992,960 $95.00
Sports & male interest:
   12 month universe 143,010 $95.00
   Total file 649,020 $95.00
Wildlife/nature:
   12 month universe 105,460 $95.00
   Total file 188,225 $95.00

(*) Fundraising rate, 75.00/M; publishing rate, 70.00/M.
Net name arrangement (minimum 50,000), 85% plus 10.00/M running charges.

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
1 Month Hotline $20.00 M extra
12 Month Hotline $5.00 M extra
3 Month Hotline $12.00 M extra
6 Month Hotline $7.00 M extra
Age $12.00 M extra
Check Style $15.00 M extra
Donorbase $30.00 M extra
Ethnicity/Religion $16.00 M extra
Gender $8.00 M extra
SCF $8.00 M extra
Zip $8.00 M extra
State $8.00 M extra
Green Aware $30.00 M extra
Income $12.00 M extra
Lifestyle/Interest $16.00 M extra
M-score Credit Rank $16.00 M extra
Multibuyer $12.00 M extra
Political Party $20.00 M extra
Presence Of Children $12.00 M extra
RFM Variable (each) $12.00 M extra
Reuse (minimum 1,000)
———- SUMMARY DESCRIPTION ———-
Databases of check buyers who express their passions through the products they purchase.
30% male, 70% female.

———- DATACARD DESCRIPTION ———-
AMERICA’S LEADING SUPPLIERS OF DIRECT-TO-CONSUMER CHECKS, CHECKS UNLIMITED, CUSTOM DIRECT AND DESIGNER CHECKS, HAVE BEEN MERGED TO CREATE ONE OF THE LARGEST DATABASES OF CHECK BUYERS WHO EXPRESS THEIR PASSIONS THROUGH THE PRODUCTS THEY PURCHASE.
AVERAGE INCOME: $55,000.00.

SRDS Classification
USA Consumer 525 Credit Card Holders

———- LIST SOURCE ———-

Source Note
Direct Mail Sold

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
E-mail $60.00 fee
FTP $60.00 fee