Discover Magazine Wiland Modeling

———- SRDS UPDATED/CONFIRMED ———-
Mar 3, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Not Provided
Minimum order 20,000.

Selections Counts Price per/M
Active U.S. subscribers 263,538 *$105.00

(*) Wiland scoring, plus 35.00/M; catalog rate, 90.00/M; fundraiser rate, 75.00/M; (500.00 flat minimum scoring).
Net name arrangement (minimum 50,000), 85% plus 10.00/M run charge.

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
Scoring $35.00 M extra
Monthly Hotline $21.00 M extra
3 Mos. Hotline $16.00 M extra
6 Mos. Hotline $11.00 M extra
Gender $10.00 M extra
SCF $8.00 M extra
State $8.00 M extra
Zip $8.00 M extra
Key Coding $3.00 M extra
———- SUMMARY DESCRIPTION ———-
A database of Wiland modeling program participants who have the opportunity to apply their house or prospecting model to Discover Magazine in order toe better target prospects.
53% male, 32% female.
Average unit of sale $50.

———- DATACARD DESCRIPTION ———-
DISCOVER MAGAZINE IS DEVOTED TO THE WORLD OF SCIENCE AND TECHNOLOGY. IT INTELLIGENTLY EXPLORES ALL AREAS OF SCIENCE, FROM ARCHAEOLOGY TO ECOLOGY, TECHNOLOGY TO MEDICINE, AND ASTRONOMY TO PHYSICS. DISCOVER’S MISSION IS TO ENABLE THEIR SUBSCRIBERS TO LEAD RICHER LIVES THROUGH BETTER UNDERSTANDING OF THEMSELVES, THEIR WORLD AND THEIR UNIVERSE.
THROUGH THE WILAND MODELING PROGRAM, PARTICIPANTS OF THIS DATABASE HAVE THE OPPORTUNITY TO APPLY THEIR HOUSE OR PROSPECTING MODEL TO DISCOVER MAGAZINE IN ORDER TO BETTER TARGET PROSPECTS. THIS CAN BE UTILIZED FOR NEW TEST OPPORTUNITIES OR EXPANSION ACTIVITY ON THE FILE.

SRDS Classification
USA Consumer 564 Magazines (General)

———- LIST SOURCE ———-

Source Note
Direct Mail

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
Diskette $50.00 fee
E-mail $50.00 fee
FTP $50.00 fee