DonorBase®

———- SRDS UPDATED/CONFIRMED ———-
Mar 3, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Not Provided

SelectionsCountsPrice per/M
Charitable donors62,827,855*$85.00
Animal donors10,004,786$85.00
Arts donors2,855,506$85.00
Environmental donors9,687,315$85.00
Health donors19,965,251$85.00
Humanitarian / social service13,505,040$85.00
International relief7,006,560$85.00
Political (conservative)774,716$85.00
Political (liberal)3,629,367$85.00
Public benefit/advocacy17,894,181$85.00
Religious4,228,081$85.00

(*) Donor re-activation, 40.00/M.
Net name arrangement (50,000 minimum), 85% plus 8.00/M running charge.

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
Category
Recency
Dollar Amount
Gender$3.00Mextra
Age Range$7.50Mextra
Income$7.50Mextra
Religion$12.50Mextra
Ethnicity$12.50Mextra
Child Age Range$10.00Mextra
Occupation$7.50Mextra
Credit Cards$12.50Mextra
Lifestyle$7.50Mextra
Run Charge$10.00Mextra
State$7.00Mextra
SCF$7.00Mextra
Zip$7.00Mextra
———- SUMMARY DESCRIPTION ———-
DonorBase® is a cooperative prospecting database devoted exclusively to nonprofits and fundraisers.
48% male, 52% female.
———- DATACARD DESCRIPTION ———-
DONORBASE® (WWW.DONORBASE.COM) IS A COOPERATIVE PROSPECTING DATABASE DEVOTED EXCLUSIVELY TO NONPROFITS AND FUNDRAISERS. DONORBASE® IDENTIFIES RESPONSIVE DIRECT MAIL DONOR PROSPECTS FOR ACQUISITION CAMPAIGNS, AND RE-ACTIVE LAPSED DONORS.
MEMBERS PARTICIPATE IN DONORBASE® BY SHARING THEIR DONOR INFORMATION WITHIN A SECURE MARKETING DATABASE. EACH MEMBER USES THE COMBINED DATABASE TO EXTRACT THE NEW PROSPECTS NEEDED FOR THEIR DIRECT MAIL CAMPAIGNS.
FOR NEW DONOR ACQUISITION, DONORBASE® EVALUATES THE DEMOGRAPHIC, LIFESTYLE, AND DONOR TRANSACTION (RFM) INFORMATION FOR EACH CLIENT, COMPARING THIS INFORMATION TO THE NATIONAL AVERAGE AND TO INFORMATION MAINTAINED WITHIN DONORBASE®. REVIEW OF THESE DETAILED REPORTS ENABLES MEMBERS TO IDENTIFY WHICH DONORBASE® PROSPECTS ARE BEST SUITED FOR THEIR ACQUISITION CAMPAIGNS.
DONORBASE® OFFERS LAPSED DONOR REACTIVATION BY IDENTIFYING WHICH LAPSED DONORS ARE CURRENTLY DONATING TO OTHER CHARITIES, THEN PROVIDING ADDITIONAL CATEGORICAL, RFM, AND DEMOGRAPHIC ATTRIBUTES FOR OPTIMIZED LIST SELECTION.
HOUSEFILE RECORDS ARE SUPPRESSED DURING ORDER FULFILLMENT TO PROVIDE PROSPECT NAMES UNIQUE TO CURRENT DONORS.

SRDS Classification
USAConsumer592Political & Social Topics

———- LIST SOURCE ———-

SourceNote
Direct Response

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
Email Delivery$50.00fee
Modem$50.00fee
FTP$50.00fee
E-mail