FootSmart Genesis Enhanced

———- SRDS UPDATED/CONFIRMED ———-
Oct 1, 2014

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Sep 2014
Minimum order 10,000.

SelectionsCountsPrice per/M
Total universe1,674,908$110.00
1 month buyers85,328+31.00
3 month buyers277,383+26.00
6 month buyers558,612+16.00
12 month buyers926,724+11.00

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
4Cite Product$8.00Mextra
4Cite Demographics$7.00Mextra
4Cite Premium Demographics – Ethnic Or Religion$10.00Mextra
4Cite Premium Demographic-religion$10.00Mextra
100.00+ Buyers$36.00Mextra
150.00+ Buyers$41.00Mextra
25.00+ Buyers$21.00Mextra
50.00+ Buyers$26.00Mextra
75.00+ Buyers$31.00Mextra
Run Charge$8.00Mextra
Catalog Buyers$10.00Mextra
Internet Buyers$110.00Mextra
———- SUMMARY DESCRIPTION ———-
Consumers of foot and lower body healthcare products in the U.S.
14% male, 79% female; average age 55.
Average unit of sale $85.

———- DATACARD DESCRIPTION ———-
FOOTSMART IS THE LARGEST DIRECT RETAILER OF FOOT AND LOWER BODY HEALTHCARE PRODUCTS IN THE U.S. THEIR HIGHLY-RESPONSIVE CONSUMERS SHOP ONLINE AND VIA THE CATALOG FOR OVER 1,000 COMFORT, HEALTH AND PAIN-RELIEVING PRODUCTS DESIGNED TO EFFECTIVELY IMPROVE THEIR QUALITY OF LIFE. FOOTSMART WORKS TO SOOTH OR SOLVE LOWER BODY HEALTH RELATED PROBLEMS AND DISCOMFORT. THEY ARE PARTNERED WITH LEADING HEALTHCARE PROFESSIONALS TO COMPILE A GROUP OF CAREFULLY SELECTED FOOT AND LOWER BODY HEALTHCARE PRODUCTS SUCH AS MEN’S AND WOMEN’S SHOES, SOCKS/HOSIERY, AND FOOT AND LOWER BODY HEALTH ITEMS AND ACCESSORIES.
ENHANCED SELECTS:
POWERED BY 4CITE AND USES AGGREGATED TRANSACTIONAL DATA AND DEMOGRAPHIC ATTRIBUTES TO PROVIDE MAILERS THE MOST SELECTABLE LIST UNIVERSE ON THE MARKET, ALL AT THE INDIVIDUAL LIST LEVEL! NUMEROUS RFMP SELECTS, ANALYTICAL MODELS, AND COMPREHENSIVE DEMOGRAPHIC SELECTIONS.
-OMIT HOUSEFILE – $50 FLAT

MEDIAN AGE 55
HOUSEHOLD INCOME $90K
CATALOG BUYERS: AGE 55+
WEB BUYERS: AGE 55+

SRDS Classification
USAConsumer556Health

———- LIST SOURCE ———-

SourceNote
Direct MailSold

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
E-mail$50.00fee
Cartridge$40.00fee
CD ROM$50.00fee