Gold Violin Genesis Enhanced

———- SRDS UPDATED/CONFIRMED ———-
Aug 9, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jul 2016
Minimum order 5,000.

Selections Counts Price per/M
Total universe *$115.00

(*) Inquire for counts.
Net name arrangement (minimum 50,000), 85% plus 8.00/M running charges.

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
100.00+ Buyers $37.00 M extra
50.00+ Buyers $22.00 M extra
75.00+ Buyers $27.00 M extra
1 Month Hotline $37.00 M extra
12 Month Hotline $12.00 M extra
3 Month Hotline $27.00 M extra
6 Month Hotline $17.00 M extra
Demographic $7.00 M extra
Genesis Demographics (min. 50.00 Flat) $7.00 M extra
Gender $7.00 M extra
State $8.00 M extra
SCF $8.00 M extra
Zip $8.00 M extra
Additional Zip File $5.00 fee
Genesis Enhancement (min. 50.00 Flat) $8.00 M extra
Omit House File $50.00 fee
———- SUMMARY DESCRIPTION ———-
Buyers from a catalog and online store dedicated to upscale products designed exclusively for seniors.
17% male, 79% female.
Average unit of sale $70.

———- DATACARD DESCRIPTION ———-
GOLD VIOLIN, “HELPFUL PRODUCTS FOR INDEPENDENT LIVING,” IS THE FIRST AND ONLY CATALOG AND ONLINE STORE DEDICATED TO UPSCALE PRODUCTS DESIGNED EXCLUSIVELY FOR SENIORS. GOLD VIOLIN SELLS PRODUCTS DESIGNED TO IMPROVE QUALITY OF LIFE FOR THOSE WITH SIGHT , HEARING OR MOBILITY CHALLENGES. THE MERCHANDISE MIX IS ROUNDED OUT WITH HOME, GIFT, TRAVEL, AND HEALTH-RELATED PRODUCTS. GOLD VIOLIN CONSUMERS ARE WELL-EDUCATED BABY BOOMERS AND SAVVY SENIORS WHO ENJOY PURCHASING FOR THEMSELVES, FRIENDS OR RELATIVES. THESE BUYERS ENJOY THE CONVENIENCE OF PURCHASING THROUGH CATALOGS AS WELL AS ONLINE.

SRDS Classification
USA Consumer 565 Mature Market

———- LIST SOURCE ———-

Source Note
Direct Response Buyers

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
E-mail $34.00 fee