Guideposts Corporate Large Print Buyers/Subscribers

———- SRDS UPDATED/CONFIRMED ———-
Jul 21, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jun 2016
Minimum order 5,000.

SelectionsCountsPrice per/M
Total universe297,306*$105.00
1 month buyers/subscribers47,245+17.00
   3 month buyers/subscribers77,432+13.00
   6 month buyers/subscribers127,667+9.00
Total active buyers/subscribers297,306$105.00
12 month expires70,112$60.00

(*) Fundraising/catalog rate, 75.00/M; 60 day expires, 70.00/M.
Net name arrangement (minimum 50,000), 85% plus 10.00/M running charge.

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
1 Month Recency$17.00Mextra
3 Month Recency$13.00Mextra
6 Month Recency$9.00Mextra
Gender$8.00Mextra
Income$10.00Mextra
Paid$10.00Mextra
SCF$10.00Mextra
State$10.00Mextra
Zip$10.00Mextra
Renewals$12.00Mextra
Source$10.00Mextra
Age$10.00Mextra
Multi Product$10.00Mextra
Run Charges$10.00Mextra
———- SUMMARY DESCRIPTION ———-
Buyers and subscribers of Guideposts’ large print books, magazines, etc.
11% male, 77% female; average age 68.

———- DATACARD DESCRIPTION ———-
GUIDEPOSTS IS A NON PROFIT ORGANIZATION DEDICATED TO PROVIDING HOPE, ENCOURAGEMENT AND INSPIRATION TO PEOPLE FROM ALL WALKS OF LIFE THROUGH ITS BROAD REACH OF MAGAZINES, BOOKS, PRODUCTS, AND OUTREACH PROGRAMS.
GUIDEPOSTS MAKES LARGE PRINT EDITIONS FOR THEIR MAGAZINES AS WELL AS SOME OF THEIR BOOKS. THESE LARGE PRINT EDITIONS OFFER THE SAME GREAT CONTENT, PRINTED IN BLACK & WHITE WITH A LARGER FONT, MAKING IT EASIER TO READ AND ENJOY. SUBSCRIBERS/BUYERS ARE SPIRITUALLY-MINDED ADULTS WITH A THIRST FOR INSPIRATIONAL/FAITH-BASED BOOKS AND PRODUCTS. THEY SUBSCRIBED TO GUIDEPOSTS MAGAZINES OR RESPONDED TO ONE OR MORE OF THE BOOKS OFFERED THROUGH GUIDEPOSTS’ PROMOTIONS.
AVERAGE INCOME: $47,208.00

SRDS Classification
USAConsumer564Magazines (General)

———- LIST SOURCE ———-

SourceNote
Direct ResponseBuyers, Donors
Controlled CircMagazines
Book/Product Buyers

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
E-mail$60.00feeDelivery
Modem$60.00fee
FTP$60.00fee
BBS$60.00fee