Hanna Andersson ALEXA Enhanced

———- SRDS UPDATED/CONFIRMED ———-
Aug 17, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Aug 2016
Minimum order 10,000.

SelectionsCountsPrice per/M
Total universe456,644*$120.00
3 month buyers90,562+22.00
6 month buyers157,350+17.00
12 month buyers309,291+12.00
24 month buyers456,644$120.00

(*) Fundraiser/Publishing/Non-catalogers, 65.00/M.

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
100.00+$37.00Mextra
150.00+$42.00Mextra
25.00+$21.00Mextra
50.00+$26.00Mextra
75.00+$32.00Mextra
12 Month Hotline$12.00Mextra
3 Month Hotline$22.00Mextra
6 Month Hotline$17.00Mextra
Genesis Product$8.00Mextra
Genesis Demographics$7.00Mextra
Genesis Premium Demographic-ethnic$10.00Mextra
Genesis Premium Demographic-religion$10.00Mextra
Key Coding$3.50Mextra
Run Charge$9.00Mextra
———- SUMMARY DESCRIPTION ———-
Individuals who purchase apparel and accessories in sizes from newborn, toddlers, kids, tweens and adults. Hanna Andersson is a participating member in ALEXA.
90% female; average age 38.
Average unit of sale $120.

———- DATACARD DESCRIPTION ———-
HANNA ANDERSSON CONSUMERS EXPECT TO BE TRANSPORTED INTO A LIGHT, BRIGHT WORLD OF APPAREL AND ACCESSORIES IN SIZES FROM NEWBORN, TODDLERS, KIDS, TWEENS AND ADULTS. IN ADDITION, UNIQUE GIFT IDEAS FOR ANY OCCASION ARE AVAILABLE.
IN BUSINESS FOR OVER 25 YEARS, HANNA’S SWEDISH UPBRINGING INSPIRES HER LOVE OF HAPPY COLORS, COMFY FABRICS AND EXCLUSIVE PRINTS – AS WELL AS HER DEDICATION TO THE VERY BEST PERSONAL CUSTOMER SERVICE. AND “HANNAS” ARE FAMOUS FOR STURDY EUROPEAN QUALITY THAT LASTS AND LASTS! MANY OF THE ITEMS IN THE CATALOG CARRY THE OKO-TEX STANDARD 100 SEAL – THIS ECOLOGICAL CERTIFICATION IS HIGHLY RESPECTED AND WELL KNOWN THROUGHOUT EUROPE AND IS A FURTHER TESTAMENT TO HANNA’S COMMITMENT TO NOTHING BUT THE BEST. HANNA ANDERSSON IS A PARTICIPATING MEMBER IN ALEXA.
AVERAGE INCOME: $100,000.00.
COLLEGE EDUCATED 85%.
MARRIED 94%.

SRDS Classification
USAConsumer544Fashions-Clothing

———- LIST SOURCE ———-

SourceNote
Direct Mail

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
E-mail$55.00fee