Hightower Lowdown – Subscribers

———- SRDS UPDATED/CONFIRMED ———-
Jul 28, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jul 2016
Minimum order 5,000.

SelectionsCountsPrice per/M
Total universe62,035*$90.00
12 month active subscribers62,035$90.00
   6 month active subscribers26,707$95.00
Expires43,184$75.00

(*) Exchange only. Non-reciprocal fee, 25.00/M.

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
Gender$8.00Mextra
Key Coding$5.00Mextra
SCF$8.00Mextra
State$8.00Mextra
Zip$8.00Mextra
Zip+4$5.00Mextra
———- SUMMARY DESCRIPTION ———-
Subscribers to a monthly political newsletter.
54% male, 34% female.
Average unit of sale $10.

———- DATACARD DESCRIPTION ———-
THE HIGHTOWER LOWDOWN IS A MONTHLY POLITICAL NEWSLETTER THAT DELIVERS JIM HIGHTOWER’S UNIQUELY POPULIST, HARD-HITTING, AND HUMOROUS TAKES ON THE ISSUES. THE HIGHTOWER LOWDOWN HAS RECEIVED BOTH THE ALTERNATIVE PRESS AWARD AND THE INDEPENDENT PRESS ASSOCIATION AWARD FOR BEST NATIONAL NEWSLETTER.
SUBSCRIPTION RATE: 10.00/YEAR.
THE HIGHTOWER LOWDOWN READER IS POLITICALLY PROGRESSIVE, SOCIALLY ACTIVE, COLLEGE EDUCATED AND HIGHLY AFFLUENT.

SRDS Classification
USAConsumer592Political & Social Topics

———- LIST SOURCE ———-

SourceNote
Direct Mail

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
E-mail$60.00fee
FTP$60.00fee