Hightower Lowdown – Subscribers

———- SRDS UPDATED/CONFIRMED ———-
Jul 28, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jul 2016
Minimum order 5,000.

Selections Counts Price per/M
Total universe 62,035 *$90.00
12 month active subscribers 62,035 $90.00
   6 month active subscribers 26,707 $95.00
Expires 43,184 $75.00

(*) Exchange only. Non-reciprocal fee, 25.00/M.

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
Gender $8.00 M extra
Key Coding $5.00 M extra
SCF $8.00 M extra
State $8.00 M extra
Zip $8.00 M extra
Zip+4 $5.00 M extra
———- SUMMARY DESCRIPTION ———-
Subscribers to a monthly political newsletter.
54% male, 34% female.
Average unit of sale $10.

———- DATACARD DESCRIPTION ———-
THE HIGHTOWER LOWDOWN IS A MONTHLY POLITICAL NEWSLETTER THAT DELIVERS JIM HIGHTOWER’S UNIQUELY POPULIST, HARD-HITTING, AND HUMOROUS TAKES ON THE ISSUES. THE HIGHTOWER LOWDOWN HAS RECEIVED BOTH THE ALTERNATIVE PRESS AWARD AND THE INDEPENDENT PRESS ASSOCIATION AWARD FOR BEST NATIONAL NEWSLETTER.
SUBSCRIPTION RATE: 10.00/YEAR.
THE HIGHTOWER LOWDOWN READER IS POLITICALLY PROGRESSIVE, SOCIALLY ACTIVE, COLLEGE EDUCATED AND HIGHLY AFFLUENT.

SRDS Classification
USA Consumer 592 Political & Social Topics

———- LIST SOURCE ———-

Source Note
Direct Mail

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
E-mail $60.00 fee
FTP $60.00 fee